Digital Transformation Management CBS International Business School

Overview

Throughout the Digital Transformation Management MA programme from CBS International Business School you will deal with theoretical, strategic and technological aspects of digital change in companies. 

Key facts

• You will learn the characteristics of digital organisations, develop strategies for digital business models and learn how to implement them in companies. 

• The basics of digital marketing will also give you an insight into the possibilities and limitations of online marketing activities. How do you establish a unified communications policy? And which technologies can be used resource-efficiently?

Careers and opportunities

• Theory meets practice: To gain work experience as a digital transformation manager at an early stage, there is the option of a practical semester during the Master's thesis. 

• Whether in the marketing department of a start-up or in the human resources management of a large corporation - with this specialisation, you can gain practical experience in various fields of activity.

• In order to prepare you for your career entry in the best possible way during your studies, the CBS focuses on you, the student. In practical projects and experimental learning formats, such as simulation games, you learn to develop your own take on management decisions. You learn what is important in business and convince future employers with your experience.

• Through various networking and recruiting events, you will get to know well-known companies during your studies. With this support, you can focus entirely on your personal career goal. Your Master's degree in Digital Transformation Management will help you to effortlessly enter and advance in the business world.