Overview

During this Digital Business Management programme offered by University of Portsmouth you'll gain a comprehensive understanding of Artificial Intelligence (AI) and its role in transforming business practices, decision-making, and strategy.

Through lectures, case studies, and practical activities, you'll learn about the frameworks, models, strategies and systems you can use to make effective, real-time decisions across a company's internal and external operating environments, and how leading enterprise software, including SAP applications, enables development and implementation of digital change in business

Key facts

You’ll explore how AI is driving the shift from rule-based automation to more advanced AI-driven transformation, enhancing decision-making for greater efficiency, and integrating Generative AI into the service industry.

You’ll also develop skills in predictive analytics and learn how AI optimises business processes. Ethical considerations are embedded throughout the curriculum, helping you address data bias, knowledge reasoning, and responsible AI deployment.

Industry guest speakers will share valuable insights into AI’s role in digital transformation and innovation, providing real-world perspectives on how businesses are adopting digital change.

By the end of the course, you’ll be ready to lead in a technology-driven global business environment, driving digital transformation and operational success.

Career

Job roles you could go onto include:

product manager

client relationships/key accounts manager

digital business practitioner

digital transformation specialist

enterprise system specialist

digital platform specialist

entrepreneur

consultant

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Programme Structure

Modules include:

Business Analytics

Customer Experience Management

Digital Business Applications

Digital Business Consulting Project

Digital Strategy and Leadership

Digital Technology and Innovation

Digital Transformation

Audience

AACSB

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Key information

Duration

Full-time
- 12 months
Part-time
- 24 months

Start dates & application deadlines

Starting 2026-09-14 00:00:00

Apply anytime.
Starting 2027-01-18 00:00:00

Apply anytime.

More details

There's no deadline for applications to this course. We accept applications right up until the start date.

Language

English

TOEFL^® IBT

91

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PTE Academic

65

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IELTS

6.5

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4.9/5 student rating

Credits

180 alternative credits

Delivered

On Campus

Campus Location

Portsmouth, United Kingdom

Disciplines

Management Studies Digital Marketing View 912 other Masters in Management Studies in United Kingdom

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Academic requirements

GPA

Lower Second Class

English requirements

TOEFL^® IBT

91

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A second-class honours degree or equivalent in a relevant subject or a master's degree in an appropriate subject.
Exceptionally, equivalent professional experience and/or qualifications will be considered.
English language proficiency at a minimum of IELTS band 6.5 with no component score below 6.0.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

18600 GBP / year

≈ 18600 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

11200 GBP / year

≈ 11200 GBP / year

Additional Details

Part-time fees/year

UK students:£5,600

International students:£9,300

Living costs

Portsmouth

United Kingdom

710 - 1099 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Check for any work restrictions

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Scholarships Information

Below you will find Master's scholarship opportunities for Digital Business Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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About

Overview

Key facts

Career

Get more details

Programme Structure

Audience

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Portsmouth

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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