Placeholder image for Marketing

Marketing, M.A.

  • Anytime
    Application Deadline
  • 12 months
    Duration

About

Marketing of London Metropolitan University will not only offer you the opportunity to gain a thorough grounding in the key theories and emerging concepts, you'll also be able to apply this knowledge in a practical environment. The degree offers pathways in retail marketing, advertising and public relations.

The Marketing MA and its pathways is designed for those looking to develop their knowledge of the theory and practice of marketing and its application in the fast-changing business environment.

The competitive significance of advanced marketing practices is increasingly acknowledged, and the development of key sectors make this course highly relevant for future managers in retail, related professional services and the marketing industry in general.

In addition to subject-specific knowledge, the pathways of retail marketing, advertising or public relations aim to develop the skills necessary to be effective in today's challenging business environment. The course, developed in conjunction with industry and professional bodies, will adopt an integrated approach to provide a coherent exploration of the inter-relationships between the various modules.

The course recognises the international scope and application of marketing across sectors, and the importance of key metrics. You'll become independent and reflective learners, able to continue you.

After the course

The course prepares students for roles in marketing students for various roles in marketing in the UK and overseas. Marketing Week voted the role of Marketing Manager as the best job in the UK.

Programme Structure

Courses include:
  • Business Research Project 
  • Creativity and Innovation in Marketing 
  • Digital Marketing and Social media 
  • Marketing Research in Practice 
  • Strategic Marketing Management
  • Understanding Consumer Behaviour 
  • Advertising Management 
  • Contemporary Advertising Practice
  • Contemporary Theory & Practice in Public Relations 

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    Full-time
    • Full-time duration 12 months
    Part-time
    • Average part-time duration 24 months
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

Academic Requirements

You need the following GPA score:

Required score: Lower Second Class

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Lower Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • a minimum of 2:2 (or equivalent) in any subject discipline
  • a full university application form will need to be submitted which includes a detailed statement to support your application

Tuition Fee

  • International

    13790 GBP/year
    Tuition Fee
    Based on the original amount of 13790 GBP per year and a duration of 12 months.
  • EU/EEA

    10510 GBP/year
    Tuition Fee
    Based on the original amount of 10510 GBP per year and a duration of 12 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Part Time

UK / EU:   £1,170 per 20 credit module

International: £1,530 per 20 credit module (if you require a Tier 4 visa you will not be able to study on a part-time basis)

Living costs for London

  • 1137 - 2160 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Check your budget and academic fit with this study

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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