Marketing of London Metropolitan University will not only offer you the opportunity to gain a thorough grounding in the key theories and emerging concepts, you'll also be able to apply this knowledge in a practical environment. The degree offers pathways in retail marketing, advertising and public relations.
The Marketing MA and its pathways is designed for those looking to develop their knowledge of the theory and practice of marketing and its application in the fast-changing business environment.
The competitive significance of advanced marketing practices is increasingly acknowledged, and the development of key sectors make this course highly relevant for future managers in retail, related professional services and the marketing industry in general.
In addition to subject-specific knowledge, the pathways of retail marketing, advertising or public relations aim to develop the skills necessary to be effective in today's challenging business environment. The course, developed in conjunction with industry and professional bodies, will adopt an integrated approach to provide a coherent exploration of the inter-relationships between the various modules.
The course recognises the international scope and application of marketing across sectors, and the importance of key metrics. You'll become independent and reflective learners, able to continue you.
After the course
The course prepares students for roles in marketing students for various roles in marketing in the UK and overseas. Marketing Week voted the role of Marketing Manager as the best job in the UK.
More informationVisit official programme website
Programme StructureCourses include:
- Business Research Project
- Creativity and Innovation in Marketing
- Digital Marketing and Social media
- Marketing Research in Practice
- Strategic Marketing Management
- Understanding Consumer Behaviour
- Advertising Management
- Contemporary Advertising Practice
- Contemporary Theory & Practice in Public Relations
- 12 months
- 24 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
You are advised to apply as early as possible as applications will only be considered if there are places available on the course.
DisciplinesMarketing View 373 other Masters in Marketing in United Kingdom
- a minimum of 2:2 (or equivalent) in any subject discipline
- a full university application form will need to be submitted which includes a detailed statement to support your application
International14200 GBP/yearTuition FeeBased on the original amount of 14200 GBP per year and a duration of 12 months.
EU/EEA10950 GBP/yearTuition FeeBased on the original amount of 10950 GBP per year and a duration of 12 months.
- UK/EU: £1,215 per 20 credits
- International: £1,580 per 20 credits
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €10000 to cover your tuition fees.
Due for update
Updated over a year ago
Check the official programme website for potential updates.