Overview
Through the Marketing Management programme at University of Galway is designed to make you career-ready. Through a live consultancy project, you’ll work with real Irish businesses, solving actual marketing challenges and gaining valuable experience you can talk about in interviews from day one. It’s hands-on, practical, and a direct route to learning how marketing works in the real world.
Careers
You’ll also connect with some of Ireland’s most dynamic marketing teams through guest masterclasses and industry events. Past speakers have come from leading companies like Google, Heineken, Guinness, Nestlé, Kerrygold, Aerogen, Diligent, OnePageCRM, and Audi - giving you an inside look at how major brands shape their marketing strategies in both Irish and global contexts.
Ireland’s marketing landscape is fast-evolving, with strong growth in sectors like tech, media, FMCG, health, finance, and sustainability. Our graduates are thriving in roles across this landscape, working with employers such as Johnson & Johnson, Electric Ireland, The Irish Times, AIB, EY, Genesys, Accenture, and award-winning creative agencies like Big Spaceship.
As part of the programme, you can also take the Marketing Institute of Ireland (MII) Qualifier Exam, giving you the chance to earn professional membership and use the MMII Grad title - an asset that signals credibility and connects you to a powerful marketing network in Ireland.
On top of all that, you’ll take part in career development workshops, Excel training, and team-building experiences, helping you grow not just as a marketer, but as a confident professional ready to step into any marketing role.
Whether you see yourself in a brand team, agency, consultancy, or start-up, this programme equips you to make an immediate impact in the Irish marketing world - and wherever your career takes you next.
Get more details
Visit programme websiteProgramme Structure
Courses include
- Social Media Marketing Theory
- Strategic Marketing
- Marketing Performance and Productivity
- Applied Marketing Project
- Research Methods
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 12 months
- Part-time
- 24 months
Start dates & application deadlines
- StartingApply anytime.
Applications will be accepted on a rolling basis and course quotas will be reviewed continuously throughout the application cycle.
Language
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Credits
Delivered
Campus Location
- Galway, Ireland
Disciplines
Marketing Management View 6 other Masters in Marketing Management in IrelandExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Normally a H2.1 degree (NFQ Level 8 or equivalent). However, candidates with a significantly high H2.2 honours degree and who have achieved a 2.1 average within a relevant Marketing specialism in a business degree, will also be considered. The programme is open to graduates of all disciplines.
Applicants from a Non-Business/Marketing degree background, applying as a conversion programme, are required to successfully complete an online Principles of Marketing test, as specified by the Marketing Discipline, prior to commencement of studies.
IELTS score of 6.5 or equivalent, if applicable.
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Galway and/or in Ireland, please visit Student Insurance Portal.
Make sure you meet all requirements
Visit programme websiteTuition Fees
-
International Applies to you
Applies to youNon-residents20750 EUR / year≈ 20750 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals11700 EUR / year≈ 11700 EUR / year
Additional Details
- Part-time EU: €5,750 part-time p.a.
- Student Levy €140
Living costs
Galway
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check for any work restrictions
Visit programme website
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Scholarships Information
Below you will find Master's scholarship opportunities for Marketing Management.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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