International Marketing

Mälardalen University

M.Sc. On Campus
12 months
9651 EUR/year
Tuition fee
Apply date
Start date


The one-year International Marketing programme from Mälardalen University provides you with an understanding of management and the strategy of international business, as well as different kinds of marketing. It is designed to enhance your knowledge and skills and prepare you for work in an international environment through


Apart from taking a final written exam, you will also be assessed during seminars, and through several projects. Thus, your training as an international marketer and international business professional starts in the classroom where you need to attend and be active.

For this reason, attendance throughout the programme is mandatory, and assignments cannot be substituted with other tasks. All the assignments will be presented in writing and orally at seminars. During these, you and your fellow student will peer-review and scrutinise each other’s works.

Employment and Future Prospects

International trade is a way of creating wealth in all countries, as well as reducing tension by creating a win-win situation for those involved.

You will have the opportunity to develop capabilities and training for marketing officers and marketing managers within a small, medium-sized, and multinational enterprises in both B2B and B2C tasks. You are prepared for a career in the private sector as well as public or non-profit organisations in diverse and multi-cultural environments.

The International Marketing programme from Mälardalen University will provide you with the skills needed to collect and process information for mana­gement decisions and the ability to analyse problems in new or unfamiliar environments, as well as a good understanding of central concepts and theories in the field of interna­tional marketing and business. These are equally relevant for a company career as for the higher education and doctoral studies.

Programme Structure

Courses include: 

  • Business administration
  • Business Research Methods
  • Strategy and International Marketing
  • Contemporary Issues in Consumer Marketing
  • Master Thesis in Business Administration

Key information


  • Full-time
    • 12 months

Start dates & application deadlines




60 alternative credits


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).

Other requirements

General requirements

  • A completed Bachelor's degree from an institution of higher education of three years or more, equivalent to at least 180 credits and with a major in the field of Business Administration.

Tuition Fee

  • International

    9651 EUR/year
    Tuition Fee
    Based on the original amount of 9651 EUR for the full programme and a duration of 12 months.
  • EU/EEA

    Tuition Fee
    Based on the original amount of 0 EUR for the full programme and a duration of 12 months.

Total programme fee: 98500 SEK


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

International Marketing
Mälardalen University


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