Study cover for Marketing - Research and Analytics
Postgraduate Certificate On Campus

Marketing - Research and Analytics

Centennial College

12 months
Duration
14937 CAD/year
4182 CAD/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

Centennial College's Marketing - Research and Analytics program positions you at the forefront of a cutting-edge job market in which organizations have oceans of data available to them, but struggle to make sense of it as marketing becomes increasingly data-driven.  

Visit the official programme website for more information

Overview

Centennial College 's Marketing - Research and Analytics program combines advanced courses in marketing research and big data analytics with training on leading commercial technologies and platforms and the opportunity to gain in-demand industry certifications. 

This program equips you with knowledge, skills and training in leading business intelligence and marketing research technologies and tools used in the field. They include SAS Enterprise Guide and SAS Enterprise Miner, Environics Analytics Envision (used to develop comprehensive profiles of selected target markets), SPSS, Tableau (the leading data visualization software), Excel and XL Miner.

Upon graduation, you receive an Ontario Graduate Certificate from Centennial College, plus certificates of recognition from SAS and Environics Canada. In addition, you are put on an accelerated track to earning the Certified Marketing Research Professional (CMRP) designation, the premier credential in Canadian marketing research from the Marketing Research and Intelligence Association (MRIA).

Career Outlook

  • Marketing research specialist or analyst
  • Research analyst
  • Marketing research and intelligence coordinator
  • Market intelligence specialist or analyst
  • Customer insights analyst
  • Consumer research manager
  • Business intelligence analyst
  • Market research analytics manager
  • Web marketing analyst
  • Customer experience analyst
  • CRM analyst

Programme Structure

Courses include:
  • Coop/Employment Preparedness
  • Marketing
  • Marketing Project Management
  • Marketing Analysis and Planning
  • Computer Applications for Marketing Analytics
  • Statistics for Marketing Research 

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

International students: Apply early! Allow approximately four to six months before start for admission and Study Permit/Visa processing. 

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • University degree or a three-year college diploma in any discipline from a recognized institution 
  • We will consider applicants who have a two-year college diploma or partial (minimum 75%) university degree completion and who have a minimum of two years work experience relevant to the program (transcript and resume review required)
  • An assessment of numeracy skills may be requested.

Tuition Fee

To alway see correct tuition fees
  • International

    14937 CAD/year
    Tuition Fee
    Based on the tuition of 14937 CAD per year during 12 months.
  • National

    4182 CAD/year
    Tuition Fee
    Based on the tuition of 4182 CAD per year during 12 months.

Living costs for Toronto

1502 - 2563 CAD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

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Marketing - Research and Analytics
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