Studyportals

Public Relations

Birmingham City University

M.A.
12 months
Duration
12800 GBP/year
6400 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

Public Relations shapes our world. Organisations use PR to get noticed, to change opinions, and pass on vital information that helps us to make decisions about health, education and welfare. Public Relations - MA is provided by Birmingham City University.

Overview

The The Public Relations course is offered at Birmingham City University.

What's covered in the course?

The MA in Public Relations is taught jointly by two departments within the University: Birmingham School of Media and Birmingham City Business School. This reflects the multidisciplinary nature of the public relations profession today and provides a study programme that meets the needs of the global PR industry. Whether your background and interest is in marketing or media, here is an ideal environment to gain a well-rounded understanding of PR and develop the wide range of skills needed to build a successful career in PR.

Both departments already have extensive experience in teaching the skills and knowledge that PR organisations worldwide are looking for. In addition to well-established undergraduate programmes offered by Birmingham School of Media and Birmingham City Business School, we also work closely with the leading professional body for PR in the UK, the Chartered Institute of Public Relations, as well as teaching their qualifications - the CIPR Advanced Certificate and Diploma.

The course combines theory and practice, providing real intellectual challenge with a sharp focus on real-world events and firmly grounded in extensive industry links.

We look at techniques for raising awareness, listening to stakeholders and influencing ethical policies. We also explore the ever-changing media landscape while critically examining PR’s impact on society.

We also have the distinction of being based in Birmingham, England's second city and a major centre for PR activity in both the public and private sectors. We work closely with employers from public and private sector organisations who support us with visiting speakers, resources and case studies, enabling students to work on genuine and realistic PR campaigns as part of their assessed work.

Employment Opportunities

There are many opportunities for PR students at Birmingham to build strong links with the professional community in the region and worldwide.

PR programmes taught at this university are supported by an active panel of employers who meet regularly to provide case studies, live projects and placement opportunities. You will have several opportunities for direct contact with employers, not least through our annual PR Students Conference in which students from all our PR programmes present papers to delegates of peers and professionals.

Programme Structure

Courses included
  • PR Theory and Context
  • Option module
  • Research in Practice
  • Strategic Communication
  • Entrepreneurship in Practice

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

Applications will be considered at any time up until the course start date.

Language

English

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Upper Second Class

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
88
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5

Other requirements

General requirements

UK students Essential

  • Applicants should possess at least an upper second class first degree (or equivalent), or have considerable experience in a related field and be able to demonstrate outstanding ability and potential.
  • Applicants should have sound academic skills (research, writing, presentation), an interest in ideas and their application, as well as some basic competence in IT skills (word-processing, internet activities etc).
  • Above all, applicants need to have an inquiring mind, an aptitude for research, sharing and communicating ideas, and a desire to develop as an independent and self-motivated thinker.

Tuition Fee

  • International

    12800 GBP/year
    Tuition Fee
    Based on the original amount of 12800 GBP per year and a duration of 12 months.
  • EU/EEA

    6400 GBP/year
    Tuition Fee
    Based on the original amount of 6400 GBP per year and a duration of 12 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Public Relations
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Birmingham City University

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