Overview

The Digital Marketing Strategy at Trinity College Dublin is a specialised master's degree designed to equip students with the essential tools and knowledge required to excel as high-level digital strategists. This comprehensive programme focuses on the intersection of digital design, user experience, and strategic implementation within the modern business landscape. Students explore how global corporations navigate the digital world while developing the technical acumen necessary to manage complex online ecosystems.

The curriculum is specifically tailored for individuals from non-business backgrounds who possess a strong passion for the digital sector. By blending academic theory with practical industry insights, the course ensures that graduates emerge as effective change-makers capable of transforming business practices.

Why Digital Marketing Strategy at Trinity College Dublin?

Trinity Business School is a globally-renowned, triple-accredited institution that offers an ultra-modern educational experience in the heart of Dublin. The programme benefits from a strong industry-led approach, featuring expert guest speakers from leading multinational companies such as Google, Facebook, Microsoft, HubSpot, and Twitter. Due to the university's proximity to the European headquarters of these tech giants, students have unique opportunities for company visits and hands-on experience with professional platforms.

Tuition Fee Breakdown

International fee: EUR 24000 per year
European fee: EUR 16575 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The taught component of this degree comprises 60 credits, followed by a 30-credit dissertation or company project. Modules may include:

Digital Design
User Experience
Digital Strategy
Google Ads
Analytics
Facebook Insights
HubSpot Tools

Careers with Digital Marketing Strategy

Graduates are well-prepared for diverse roles across industries such as technology, retail, consulting, manufacturing, and pharmaceutical biotechnology. The dedicated Careers and Community team provides tailored support, including psychometric assessments, one-to-one coaching, and networking events to help students achieve their professional goals. Recent graduates have secured positions at prestigious global organisations, including Accenture, eBay, Glanbia, and Google.

Programme Structure

Courses included:

Digital Marketing Strategy

Data Analytics and Market Research

Digital Marketing Communication

Digital Design and User Experience

Emerging Trends in Digital Technology

Research Methods

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-14 00:00:00
- Apply before 2026-07-31 00:00:00

Language

English

Duolingo English Test

130

Take A Free Practice Test!

TOEFL^® IBT

100

Schedule TOEFL®

PTE Academic

75

Schedule a PTE test!

IELTS

7

Prepare for Your English Test

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Credits

60 ECTS

Delivered

On Campus

Campus Location

Dublin, Ireland

Disciplines

Strategic Management Digital Marketing View 25 other Masters in Strategic Management in Ireland

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Academic requirements

GPA

Upper Second Class

English requirements

Duolingo English Test

130

Take A Free Practice Test!

TOEFL^® IBT

100

Schedule TOEFL®

PTE Academic

75

Schedule a PTE test!

IELTS

7

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A minimum 2.1 honours degree or international equivalent. If you have yet to complete your degree, submit your most recent transcripts. If your transcript is not in English, please also supply a certified translation;

Two academic referees;

Work experience (optional);

An English competency exam (see below for accepted qualifications);

A GMAT score may be requested in certain cases.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Trinity College Dublin and/or in Ireland, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

24000 EUR / year

≈ 24000 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

16575 EUR / year

≈ 16575 EUR / year

Living costs

Dublin

Ireland

1100 - 1800 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Digital Marketing Strategy.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

EU/EEA Applies to you

Living costs

Dublin

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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