Strategic Communication

Lund University

M.Sc. On Campus
24 months
10445 EUR/year
Tuition fee
Apply date
Start date


Lund University’s Master of Science in Strategic Communication aims to develop independent, critical and creative communication strategists with the will and determination to work and succeed on the highest management levels.


Would you like to improve your ability to solve complex questions and take decisions relating to an organisation’s brand, image and reputation?  Do you possess communication skills as well as management abilities and want to develop them further? Are you interested in a career in public relations, brand communication or internal communication? Do you want to become a strategic communication manager?

If your answer is “yes”, the Master of Science Programme in Strategic Communication from Lund University is the programme for you! 

Teaching is characterized by a mixture of lectures, case study work in Groups, and theoretical study and discussion in seminars. The courses are challenging and develop students from a number of different perspectives. Some are highly demanding from theoretical point of view, others are challenging from a practical point of view. In many courses, students work in teams solving complex projects and presenting the results to different stakeholders. The programme is distinguished by a strong base in international research in Strategic Communication as well as close links to industry players in business and society. Learning is enriched by guest lecturers from academia and practice

Career prospects 

Strategic communication professionals are employed in the private sector, the public sector and the non-profit sector. Graduates are employed as corporate and strategic communication specialists. The degree offers the necessary conceptual skills for managerial careers in organisational communication, public relations, marketing and brand communication and related positions in a variety of contexts.

Programme Structure

Courses included:

  • Strategic Communication in an Intercultural Context
  • Brand Communication
  • Organisational Communication
  • Public Relations
  • Qualitative Methods
  • Quantitative Methods
  • Research and Evaluation for Practice: Planning and Controlling

Key information


  • Full-time
    • 24 months

Start dates & application deadlines




120 ECTS


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).

Other requirements

General requirements

  • A Bachelor´s degree in Social Sciences, Humanities or Economics and Management including 90 credits in Strategic Communication, Media and Communication studies, Journalism, Marketing, Organizations Studies or equivalent. English 6/English course B
  • The applicant's estimated capacity to complete the programme is the major overall criterion for selection. Students are selected according to previous study results (grades on courses and degree project in the BA degree), proficiency in English and a letter of intent.

Tuition Fee

  • International

    10445 EUR/year
    Tuition Fee
    Based on the original amount of 20891 EUR for the full programme and a duration of 24 months.
  • EU/EEA

    Tuition Fee
    Based on the original amount of 0 EUR for the full programme and a duration of 24 months.

Full programme/course tuition fee: SEK 220 000


The Lund University Global Scholarship programme is a merit-based and selective scholarship targeted at top academic students from countries outside the EU/EEA.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Due for update

Updated over a year ago

Check the official programme website for potential updates.

Strategic Communication
Lund University


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