Overview
The specialist digital marketing knowledge we teach helps you to understand and create digital marketing solutions. During the Digital Marketing programme at the Oxford Brookes University you will develop:
- a strong foundation in marketing theory and practice
- a specialist perspective on digital marketing and how it integrates into an overall marketing framework
- the skills to analyse complex marketing situations in the digital environment and develop solutions and actions.
Quick Facts:
- Many of the course modules cover the fundamental skills you’ll find useful in any marketing role. And the specialist modules cover digital marketing topics that will allow you to become a real expert in areas like social media marketing or marketing analytics. You’ll get to use a Marketing and Social Media Lab equipped with industry standard software like Adobe Cloud, Hootsuite and Google Analytics.
- We’ve made sure the course features truly global content. You’ll learn skills that apply all over the world. You’ll learn alongside an international cohort from a wide range of countries. And you’ll be inspired by our international teaching team who have experience in all sorts of organisations.
- One of our biggest aims with this course is to help you become a responsible practitioner of digital marketing. We want you to help transform businesses so they can in turn transform lives for people and communities around the world. Much of our content aligns with the UN Sustainable Development Goals to make sure we’re addressing global challenges that are important right now.
Accreditation
Accredited by the Chartered Institute of Marketing, Institute of Direct and Digital Marketing.
Programme Structure
Courses include:
- The Principles of Marketing
- Understanding Customer Behaviour
Sustainable Consumer Behaviour
- Digital Marketing and Analytics
- Customer Insight and Engagement
- Digital and Social Media Marketing Strategy
Key information
Duration
- Full-time
- 12 months
- Part-time
- 24 months
- Flexible
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
Most postgraduate courses recruit year-round
Language
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Credits
Delivered
Campus Location
- Oxford, United Kingdom
Disciplines
Digital Marketing View 213 other Masters in Digital Marketing in United KingdomWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- a minimum of a second-class honours degree
- or equivalent overseas degree from a recognised institution
- or equivalent professional or other qualification
Tuition Fees
-
International Applies to you
Applies to youNon-residents19600 GBP / year≈ 19600 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents12300 GBP / year≈ 12300 GBP / year
Living costs
Oxford
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Master's scholarship opportunities for Digital Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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