Studyportals Study cover for Marketing Management

Marketing Management 

De Montfort University

M.Sc. On Campus
12 months
Duration
14600 GBP/year
7700 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
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Start date

About

From analysing trends and developing marketing strategies through to advertising and social media, this Marketing Management programme from De Montfort University is the opportunity to break into a creative and fast-paced career that opens up opportunities across a diverse range of industries.

Visit the official programme website for more information

Overview

The world of marketing is both popular and challenging, offering many creative and fast-paced job opportunities. It’s an exciting and innovative field of work and this course reflects the ever-changing landscape of the industry.

You’ll learn how to analyse markets, apply marketing theories to different scenarios and contexts, identify marketing opportunities and use these to help resolve business issues, and learn about the important role social media and digital marketing play for companies and organisations.

Grounded in the latest theory and with a strong focus on practical elements, you’ll develop marketing expertise that can be applied across many different contexts and enhance your employability across a multitude of career paths. Key topics such as developments in social and digital media are embedded throughout the course and integral to certain modules.

This Marketing Management programme from De Montfort University  is an ideal choice if you’re looking to start a career in marketing, and offers students the opportunity to learn the fundamentals of the industry, so it’s suitable even if you’ve previously studied other subjects such as finance, the arts, computing, engineering or architecture.

Graduate careers

Graduates from the course are now pursuing successful careers in large multinational organisations and medium-sized entrepreneurial businesses, typically in roles such as product development, brand management, digital marketing, marketing communications, market research, customer service management, e-marketing and sales.

Recent graduates from our Marketing Management MSc programmes are now working for a variety of UK and international companies including IBM, Toyota,Candi, Schroders Investments, Saudi Industrial Development Fund and Sudan International University. Recent agency and media appointments include WPP, DDB Hong Kong, Leo Burnett Cyprus, Razorfish, Punch Communications, Creare Design, The Station Agency and Big Communications.

Accreditation

  • This course is accredited by the Chartered Institute of Marketing (CIM). 

Programme Structure

Courses included:

  • Marketing Theory and Practice
  • Managing Advertising and Communications
  • Marketing Research in Practice
  • Strategic Customer Engagement 
  • Research Methods for Marketers
  • Advanced Marketing Analytics

Key information

Duration

  • Full-time
    • 12 months
  • Part-time
    • 72 months
    • Flexible

Start dates & application deadlines

More details

It is important that you send your application as soon as possible.

Language

English

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Lower Second Class

English requirements

IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6
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Other requirements

General requirements

  • Applicants will normally hold an undergraduate degree in any subject with a minimum pass of 2:2, or equivalent overseas qualification. 

  • No previous experience in marketing is required. Applicants with previous marketing qualifications should consider the Strategic and Digital Marketing MSc, which is designed for those with existing marketing experience.
  • Applicants with no formal qualifications but with significant business experience will be considered on an individual basis.

Tuition Fee

  • International

    14600 GBP/year
    Tuition Fee
    Based on the original amount of 14600 GBP per year and a duration of 12 months.
  • EU/EEA

    7700 GBP/year
    Tuition Fee
    Based on the original amount of 7700 GBP per year and a duration of 12 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

Our partners

Marketing Management
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De Montfort University

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