The programme covers the broad spectrum of luxury businesses, from fashion to hospitality. The staff has years of experience working in these fields, training at top hotel schools and advising leading international brands.
There is no better place to learn about luxury than in London. The campus is located in 11 acres of private gardens in Regent's Park and is on the doorstep of some of the world's most exclusive brands and businesses. As part of our full-time programme, you'll learn from some of the leading industry professionals, through guest lectures and trips to thriving businesses.
At the heart of a successful luxury brand is a successful business. The programme will hone your management skills, and boost your confidence in areas such as marketing, strategy, research, leadership, and teamwork.
You'll discuss the history and dynamics of the industry, and learn how businesses establish their brand image. There's also a strong focus on practical work. You'll be tasked with developing business in groups over a four-day period, delving into finances, design and exploring the market.
Your final project will either be a dissertation or a live business project addressing an industry issue. You'll also have the chance to plan a startup, researching costings, markets, location, costs and presenting your findings.
You will be taught to understand the culture and practices of international luxury businesses. Our students graduate with the confidence and insight to pursue management roles in the industry.
Alumni have secured roles in PR, brand management, hospitality, marketing, advertising, and some have even started their own businesses. Some of our alumni are currently working at prestigious companies including:
- Anthony & Cie
- Condé Nast
- Estée Lauder
- Lifestyle Estates International Corporation
- Maybourne Hotel Group
Programme StructureCourses include:
- Historical and Contemporary Perspectives in Luxury
- Luxury Brands and Creativity
- Luxury Marketing Management
- Research Methods
- Strategic Management of a Luxury Business
- Entrepreneurship and Luxury
- Law and the Luxury Environment
- Luxury Curation and Creation
- Luxury Digital Marketing and Analytics
- Luxury Goods
- 12 months
Start dates & application deadlines
- StartingApply anytime.
DisciplinesManagement, Organisation & Leadership Fashion, Textiles and Luxury Goods Digital Marketing View 125 other Masters in Digital Marketing in United Kingdom
- Minimum of two years’ relevant work experience
- Provide a 1000-word personal statement outlining your reasons for applying, and how your previous experience is of relevance to the programme you are applying for
- Be prepared to attend an interview with the Postgraduate Admissions Panel
International21000 GBP/yearTuition FeeBased on the original amount of 21000 GBP per year and a duration of 12 months.
EU/EEA21000 GBP/yearTuition FeeBased on the original amount of 21000 GBP per year and a duration of 12 months.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.