Event Management Humber Polytechnic

Overview

The Event Management graduate certificate programme from Humber Polytechnic provides you with essential skills such as venue selection, logistic and time planning, staging, selection of food and beverage, budgeting, staffing, post- event evaluation, and professional expectations. You will learn to design, develop, co-ordinate and manage a broad range of events such as corporate meeting planning; film, documentary and music festivals; not-for-profit experiential events and galas; brand experience; consumer events; and trade shows.

Additionally, you will gain transferable, practical knowledge and skills in management practices such as planning, design, marketing, human resource and volunteer management, sponsorship, catering management, budgeting, risk management, and event evaluation - for in-person or online/virtual events. Faculty are chosen for their expertise and experience in the event management field and many continue to work in the industry.

Key facts

• The event industry is a rapidly growing segment of virtually every sector of society. Events are part of public, not-for-profit, charitable, private and corporate sectors. The events industry is used to stimulate economies, increase tourism, develop community awareness, increase public involvement, enhance education, improve quality of life, generate revenue and market products. Professional event managers, working with stakeholders, are required to plan, organize, staff, direct, co-ordinate and evaluate events that meet client needs.
• Potential areas of employment available to graduates include tourism and economic development; arts and culture; wedding planning; sports and recreation; meeting and convention planning; business associations; entertainment; municipal, provincial and federal governments; not-for-profit and charitable organizations; trade shows and expositions; hospitality and travel; community organizations; and convention centres. Entry-level positions include event co-ordinator, marketing assistant, special events organizer, promotion co-ordinator, account representative, trade show planner, conference co-ordinator and corporate meeting planner.