The Fashion Management with Marketing at De Montfort University aims to equip you with the specialist skills and real-world expertise you need to confidently offer creative solutions to industry challenges.
Learn key strategies for fashion marketing and gain a thorough understanding of integrated brand management by exploring sensory, emotional and spiritual branding. You will advance your understanding of how products are developed to commercial quality standards from concept to production by focusing on sourcing approaches, critical path management and customer analysis.
Examine the impact of ethical and environmental considerations on designed products, garment production and business ideology and develop your own critical position on the major sustainability issues facing the sector.
This programme will equip you with a breadth of knowledge and skills applicable to a diverse choice of career opportunities within the fashion industry, including buying, marketing, public relations, merchandising and logistics management, management of the product development process, retail or brand management, product sourcing and supply chain management, and e-commerce.
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- Research Methods
- Integrated Brand Management
- Fashion Promotion and Marketing
- Global Fashion Management
- Critical Perspectives in Ethical and Sustainable Fashion
- Managing Business Web Presence
- Business Planning for the Creative Entrepreneur
- Global Markets: Designing businesses for international growth
- Design for Retail
Check out the full curriculumVisit official programme website
- 12 months
- 24 months
Start dates & application deadlines
- StartingApply anytime.
It is important that you send your application as soon as possible.
DisciplinesMarketing Management, Organisation & Leadership Fashion, Textiles and Luxury Goods View 374 other Masters in Marketing in United Kingdom
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You should have the equivalent or above of a 2:2 UK Bachelor’s Honours degree in a relevant subject, for example fashion, design or business.
- If you have other professional qualifications and industry experience, we will consider your application on an individual basis.
- The admissions tutor might request a face-to-face or Skype interview for assessment.
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International14600 GBP/yearTuition FeeBased on the original amount of 14600 GBP per year and a duration of 12 months.
EU/EEA8100 GBP/yearTuition FeeBased on the original amount of 8100 GBP per year and a duration of 12 months.
EU/EEA - £695 per 15 credits (part-time)
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Apply and win up to €10000 to cover your tuition fees.