• Application Deadline
  • 12 months


Sport is embracing digital technologies to improve performance and shake-up tired and redundant business practices.

The sports media provides valuable content for broadcasters, companies and sponsors. Thus understanding the importance of how technology is shaping the business of sport is essential for future sport business professionals and entrepreneurs looking to break into the digital and media industries.

Through in-depth teaching and analysis, the MSc in Sport Analytics and Technologies at Loughborough University will develop your insight into the potential of new media technologies and their influence on innovation in the sports digital and media industries. You will also gain a critical understanding of mobile internet and the latest cloud technologies, with a special emphasis on media cloud applications shifting to mobile Internet platforms.


The MSc Sport Analytics and Technologies programme will provide you with in-depth knowledge of the technologies driving sport digital and media development, and other related activities.

You will have the opportunity to develop advanced networking skills and will work in collaboration with external companies and organisations in order to compete in today’s global sport business environment.

With the UK sport industry supporting over 450,000 jobs and generating £20bn for the UK economy over the last five years, there is high demand for digital sport practitioners that are equipped with the right industry knowledge.

Programme Structure

Courses included:

  • Sport Business and Innovation
  • Digital Sport Technologies: Evolution and Application
  • New Media and Analytics for Sport Business
  • Collaborative Project
  • Dissertation
  • Sport Business Statistics and Analytics

                                      Detailed Programme Facts

                                      • More details:

                                        • Any applications or results submitted after this date will only be considered if there are still places on the programme or time to obtain a student visa.
                                      • Programme intensity

                                        You can choose to do this programme part-time or full-time.

                                        • Full-time duration 12 months
                                        • Average part-time duration 48 months
                                        • Intensity Flexible
                                        • Duration description
                                          up to 4 years
                                      • Languages
                                        • English
                                      • Delivery mode
                                        On Campus
                                      • More information Go to the programme website

                                      English Language Requirements

                                      You only need to take one of these language tests:

                                      • Minimum required score:


                                        The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

                                        Schedule TOEFL®
                                      • Minimum required score:


                                        The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

                                        Schedule IELTS

                                        Studyportals Tip: The UK government has confirmed new English-language testing requirements for visa and immigration purposes. Learn more

                                      Academic Requirements

                                      You need the following GPA score:

                                      Required score: Upper Second Class

                                      Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Upper Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

                                      Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

                                      General Requirements

                                      • An honours degree (2:1 or above) or equivalent overseas qualification recognised by Loughborough University.

                                      Tuition Fee

                                      • International

                                        24750 GBP/year
                                        Tuition Fee
                                        Based on the original amount of 24750 GBP per year and a duration of 12 months.
                                      • EU/EEA

                                        10550 GBP/year
                                        Tuition Fee
                                        Based on the original amount of 10550 GBP per year and a duration of 12 months.
                                      We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.
                                      The fee stated is for a full-time student. Part-time students should divide the fee by 180 credits and then multiply by the number of credits they are taking to calculate their tuition.

                                      Living costs for London

                                      • 1137 - 2160 GBP/month
                                        Living Costs

                                      The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


                                      British Marshall Scholarships

                                      • Awards are open to US citizens who are graduates of US universities, to undertake study in any subject leading to a degree at a UK university.

                                      Dean’s Award for Enterprise Scholarship

                                      • The Dean's Award for Enterprise offers 90% off the full cost of tuition fees, for UK, EU and international students with an inspiring business idea.

                                      Loughborough Sports Scholarship

                                      • To support the sporting and academic development of talented student athletes. The level of support varies by sport and performance level.

                                      Alumni Bursary

                                      Academic Excellence Scholarship

                                      Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

                                      The Global Study Awards: get funded with up to £10,000 to study abroad

                                      Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.


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