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Featured byDublin City University
Overview
Marketing has been dominated in recent years by a shift to digital. Social media, mobile technologies, big data and data analytics, cloud computing and the Internet of Things are changing the way marketing is designed and executed.
Graduates from the MSc in Digital Marketing from Dublin City University will have highly-developed competencies in data-driven decision-making and communicating for marketing using social media, online advertising, and other digital and mobile technologies.
Careers
You will graduate with strong business acumen with an innovative and dynamic mix of skills that will allow you to pursue a career in data-driven digital marketing. Our graduates are working in a range of marketing and management roles including Digital Account Executive, Digital Project Manager, Content Marketer, Research Analyst, Digital Marketing Executive, and Social Media Manager. Your knowledge of the business management environment and the ability to be able to think strategically and analytically coupled with your powerful digital marketing background and exposure to new methods and technologies makes you highly demanded by employers.
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Visit official programme websiteProgramme Structure
Courses include:
- Digital Marketing Mechanics & Authorship
- Strategic Thinking & Data Analytics
- Digital Marketing & eBusiness Management
- Research Methods
- Digital Advertising & Communications
- Applied Web Design & Development
- Practicum - Applied Research
- Dissertation
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before , International
- Apply before , EEA/EU
-
Language
English
IELTS 6.5
PTE Academic 63
TOEFL® IBT 92
Credits
60 ECTS
Delivered
On Campus
Disciplines
Marketing Web Technologies & Cloud Computing Digital Marketing View 30 other Masters in Digital Marketing in IrelandExplore more key information
Visit official programme websiteAcademic requirements
GPA Lower Second Class
Upper Second Class (recommended)
English requirements
IELTS 6.5
PTE Academic 63
TOEFL® IBT 92
Other requirements
General requirements
- An Honours degree (H2.1) or higher in a Business discipline, or equivalent international qualification OR
- An Honours degree (H2.1) or higher in a relevant non-business discipline eg. Journalism, Communications, Media Studies, or equivalent international qualification OR
- Professional qualifications plus 5 years or more relevant professional experience in Marketing.
- International candidates who are non-native speakers of English must satisfy the University of their competency in the English language. More information about English language requirements for DCU Business School can be found here.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
To alway see correct tuition fees
-
International
16000 EUR/yearTuition FeeBased on the tuition of 16000 EUR per year during 12 months. -
EU/EEA
10955 EUR/yearTuition FeeBased on the tuition of 10955 EUR per year during 12 months.
Living costs for Dublin
1100 - 1800 EUR /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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