International Marketing, M.Sc.

International Marketing, M.Sc.

  • Anytime
    Application Deadline
  • 12 months
    Duration
University rank #147 (WUR) ,
Develop your practical marketing and market research skills. This is an intensive course designed to provide you with a profound understanding of marketing within its organisational and international context.

About

Key facts

  • Marketing at Sussex is ranked in the top 10 in the UK (The Complete University Guide 2017).
  • Our wide range of business Masters – from management, marketing and entrepreneurship to accounting and finance – are all taught by top academic researchers and experienced industry practitioners.
  • Learning with people from all over the world will provide you with the expertise and confidence to do global business.

Careers

This course is for you if you aim to work in:

  • advertising, brand and product management
  • digital marketing
  • international marketing
  • marketing research or consultancy
  • new business development
  • public relations
  • research (or wish to undertake doctoral study)
  • sales management.

Programme Structure

Core modules are taken by all students on the course. They give you a solid grounding in your chosen subject and prepare you to explore the topics that interest you most.

  • Buyer Behaviour
  • Design, Creativity and Innovation
  • Global Marketing Management
  • International Marketing Communications
  • Marketing Analytics and Metrics
  • Marketing Research
  • Marketing Strategy
  • Research Project (International Marketing)

Alongside your core modules, you can choose options to broaden your horizons and tailor your course to your interests.

  • Business Ethics and Corporate Social Responsibility
  • Digital Marketing
  • Information Systems and Management
  • International Entrepreneurship
  • International Human Resource Management
  • Managing Customer Experiences and Customer Relationships
  • New Product Development Strategy
  • Strategic Management - Business Management Course
  • The Business Context in East Asia
  • The Business Context in Emerging Economies
  • The Business Context in Europe

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    Full-time
    • Full-time duration 12 months
    Part-time
    • Average part-time duration 24 months
    • Intensity Flexible
  • Credits
    180 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You only need to take one of these language tests:

  • Minimum required score:

    88

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®
  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

    StudyPortals Tip: The UK government has confirmed new English-language testing requirements for visa and immigration purposes. Learn more

  • Minimum required score (Grade B2):

    176

    C1 Advanced is a Cambridge English Qualification. It reports on the Cambridge English Scale between 142 and 210. You will receive a separate score for each of the four skills (reading, writing, listening and speaking) and for Use of English. These five scores are averaged to give you an overall result for the exam. Universities and colleges may ask you to achieve a specific score, either overall or for a particular skill.

    Note: degree programmes and applications may require a more specific minimum score for admission.

Academic Requirements

You need the following GPA score:

Required score: Upper Second Class

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Upper Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

An upper second-class (2.1) undergraduate honours degree or above, or equivalent professional qualification.


Tuition Fee

  • International Applies to you

    17450 GBP/year
    Tuition Fee
    Based on the original amount of 17450 GBP per year and a duration of 12 months.
  • EU/EEA Applies to you

    10250 GBP/year
    Tuition Fee
    Based on the original amount of 10250 GBP per year and a duration of 12 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Brighton

  • 815 - 1390 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, StudyPortals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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