30 months
Duration
2584 GBP/year
1542 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

On this part-time Digital Marketing course from Manchester Metropolitan University you’ll develop a firm understanding of the fundamentals of marketing. From this foundation we’ll teach you how to use these techniques in the digital realm to deliver powerful and engaging campaigns.

Visit the official programme website for more information
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Overview

You’ll learn how to devise complex digital strategies and master social media and digital marketing tools. We’ll help you think with a digital transformation mindset that can help you make a big impact in your workplace.

We’ll also teach you how to focus and customise your campaigns to specific target audiences. This  Digital Marketing course from Manchester Metropolitan University  will help you deliver effective digital marketing, but also to measure and evaluate its reach. 

Taught by digital marketing experts, this course is built around breaking digital advancements and tackles the current developments in this fast-paced area of marketing.

Career

The world of digital marketing is constantly evolving. This has led to a boom in employment opportunities in this sector all over the world, in areas as diverse as social media, automation, or web analytics.

By the time you finish this degree, you’ll possess sought after strategic skills and have an intimate working knowledge of extensive digital tools. This will allow you to enter or move up in this fast-paced area, or advance your current career in marketing.

With a wealth of first-hand experience and practical know-how, you’ll be able to pursue a wide range of digital marketing roles. After completing a dissertation, you’ll be a real expert in a subject related to your current career or aspirations. Your newly acquired expertise can allow you to move into senior positions in the sector.

As digital marketing becomes more important to a variety of industries, you may also choose to create your own agency, consulting for other businesses, or venture into freelancing.

Programme Structure

Courses include:

  • Strategy for Integrated Communications
  • Digital Value Proposition Design
  • Acquisition for Organic and Paid Channels 
  • Conversion Strategy
  • Content Marketing Strategy 
  • Retention and Relationships 

Key information

Duration

  • Part-time
    • 30 months
    • Flexible

Start dates & application deadlines

Language

English
IELTS or TOEFL needed

Credits

180 alternative credits

Delivered

Online

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
GRE admission requirements GRE® The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. It contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments.
GMAT admission requirements GMAT The Graduate Management Admission Test (GMAT) is a test intended to assess certain analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a graduate management program, such as an MBA. GMAT contains 4 sections - Analytical Writing Assessment, Integrated Reasoning, Quantitative and Verbal. The score has a range from 200 - 800.

English requirements

IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5 (required)
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at desiganated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
89 (required)
PTE Academic admission requirements PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90.

Other requirements

General requirements

  • A good British honours degree (or equivalent) in any subject. 
  • Students who wish to apply for exemption from particular modules can apply to have their experience (academic or professional) assessed under the prior accredited learning scheme.

Tuition Fee

  • International

    2584 GBP/year
    Tuition Fee
    Based on the original amount of 2584 GBP per year and a duration of 30 months.
  • EU/EEA

    1542 GBP/year
    Tuition Fee
    Based on the original amount of 1542 GBP per year and a duration of 30 months.

per 30 credits studied per year.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Getting a Student Visa

This is an online programme. You can attend from the comfort of your chair! So you don't need a student visa!

Our partners

Digital Marketing
-
Manchester Metropolitan University

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