You will study marketing theories and strategies across Digital and Social Media Marketing, Marketing Insights into Big Data, New Product and Service Development, Integrated Marketing Communications, Strategic Brand Management and more. You’ll also develop an understanding of differences and commonalities between global and local marketing issues and how to resolve them by leveraging relevant marketing skills.
Marketing is at the centre of what makes any business successful, so it’s crucial for leaders in an organisation to know how and why it works. The Master of Marketing Management from University of Tasmania will prepare you for mid to senior level roles in marketing management or general management.
Examples of roles this course will prepare you for include:
- Marketing Manager
- Brand and/or Product Manager
- Marketing Consultant
- Marketing Research Analyst
- Digital Sales Executive
- Social Media and Digital Marketing Specialist
- Account Manager
Get more detailsVisit official programme website
- Consumer Decision-Making
- Services Marketing
- Digital and Social Media Marketing
- Market Research and Decision-Making
- Integrated Marketing Communications
- New Product and Service Development
- International Marketing
- Marketing Insights into Big Data
Check out the full curriculumVisit official programme website
- 24 months
- 60 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
It is recommended that international students should apply at least 3 months prior and on-shore students apply no less than one month prior to the start date.
DisciplinesMarketing Digital Marketing Marketing Management View 13 other Masters in Marketing Management in Australia
Explore more key informationVisit official programme website
We are not aware of any academic requirements for this programme.
CRICOS Code: 106831B
Admission to most postgraduate coursework courses at the University of Tasmania require qualifications equivalent to an Australian bachelor's degree. Applicants must achieve the required grade in their qualifying studies, meet any prerequisite subjects, and meet English language requirements to be eligible for an offer.
Make sure you meet all requirementsVisit official programme website
International36579 AUD/yearTuition FeeBased on the tuition of 73158 AUD for the full programme during 24 months.
Domestic students enrolled in a full fee paying place are charged the Student Services and Amenities Fee but this fee is incorporated in the fees you pay for each unit you enrol in.
Living costs for Hobart
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.