18 months
55333 AUD/year
43466 AUD/year
Tuition fee
Apply date
Start date


The Master of Marketing program from The University of Western Australia is suitable for both professionals working in the marketing field and related areas, as well as those wishing to move into the field. 

Visit the official programme website for more information


Marketing has a central role in understanding what different types of people in different places across the globe want. Equally practical and theoretical, our marketing teachers are researchers who help you understand the role of marketing, through curiosity, creativity, analysis, evidence and innovation. Our Master's covers the cutting edge topics you need to work as a marketing manager, from digital to analytics.

Career Pathways 

This Master of Marketing program from The University of Western Australia will lead to senior level careers in many areas, including: 

  • Sales management
  • Sales account management
  • Promotions and events management
  • Branding and advertising 
  • Public relations
  • Market research and analysis 
  • Product development
  • Management consulting

Programme Structure

Courses include:

  • Ethics and Sustainability Management 
  • Buyer Behaviour and Decision Making 
  • Marketing Analysis and Planning  
  • Global Marketing Strategy 
  • Applied Marketing Research 
  • Integrated Marketing Communications 

Key information


  • Full-time
    • 18 months

Start dates & application deadlines


96 alternative credits


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

CRICOS CODE: 083273K  

 To be considered for admission to this course an applicant must have—

  • a Bachelor's degree, or an equivalent qualification, as recognised by UWA; and either:
  • the equivalent of a UWA weighted average mark of at least 50 per cent; or
  • at least two years professional experience in a relevant occupation; or
  • completed a Graduate Certificate in Commerce or Graduate Certificate in Marketing at UWA. 

Tuition Fee

To alway see correct tuition fees
  • International

    55333 AUD/year
    Tuition Fee
    Based on the tuition of 83000 AUD for the full programme during 18 months.
  • National

    43466 AUD/year
    Tuition Fee
    Based on the tuition of 65200 AUD for the full programme during 18 months.

Living costs for Perth

1328 - 2367 AUD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Master of Marketing
The University of Western Australia


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