12 months
Duration
18250 GBP/year
14550 GBP/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

Marketing - and advertising within it - comprise a vital and huge sector of the economy, requiring you to develop specialist skills and knowledge. By studying this Advertising and Marketing course at Coventry University, you have the chance to learn the theories, strategies and practices needed to prepare you for a career harnessing the power of marketing and advertising to drive business growth/

Visit the official programme website for more information

Overview

Careers in the worlds of advertising and marketing are some of the most attractive, in financial terms and in terms of career progression, and this course aims to prepare you to be a professional advertising and/or marketing communications practitioner with the theoretical knowledge, skills and personal attributes needed to become a manager in the field upon successful completion.

Our graduates, upon successful completion, will be adaptable and reflective advertising and marketing communications specialists, capable of filling management level positions. We can now boast of a growing network of alumni working in the advertising and marketing industry, nationally and internationally, whose feedback informs the continuous development of the course.

Career prospects 

Graduates of this Advertising and Marketing course at Coventry University can pursue a wide range of career opportunities in marketing or advertising agencies, in-house marketing departments or the rapidly expanding digital, direct and interactive marketing industry.

Previous graduates on similar courses have secured positions in marketing areas such as brand management, creative advertising development, marketing associate professionals, buyers and procurement officers, managers and proprietors in other services, management consultants and business analysts, sales accounts and business development managers, managers and directors in retail and wholesale.

Some of our recent marketing graduates from similar courses are working with organisations such as Valeo, McCann-Erickson, Minority Group Support Services, Danco, IPU (Inter-Parliamentary Union), King Power, Dongguan Television, BMW, Dyson, IKEA, SmartSpotter (Hamilton Bright Group), Dukes International as well as owning their own companies.

Programme Structure

Courses include:

  • Marketing Communications
  • Global Advertising Management
  • Digital Marketing Strategy 
  • Advertising Psychology
  • Crisis Management and Public Relations
  • Marketing Strategy Planning and Control

Key information

Duration

  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines

More details

If you’re an international student and are interested in applying for a Foundation year, HNC, HND or Degree course then you’ll need to apply to us directly.

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • Accepted applicants will normally hold an honours undergraduate degree (minimum 2:2) in a relevant academic discipline, such as a marketing or business management degree. 
  • Applicants with a degree in another discipline may be admitted after consideration on a case-by-case basis. For more details, please contact us using our online form for EU/International students. Applications from candidates with relevant experience are encouraged and will be considered on an individual basis.

Tuition Fee

To alway see correct tuition fees
  • International

    18250 GBP/year
    Tuition Fee
    Based on the tuition of 18250 GBP per year during 12 months.
  • National

    14550 GBP/year
    Tuition Fee
    Based on the tuition of 14550 GBP per year during 12 months.

Living costs for Coventry

656 - 1057 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Advertising and Marketing
-
Coventry University

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