Studyportals

Marketing

Temple University

M.Sc.
18 months
Duration
1114 USD/credit
1114 USD/credit
1114 USD/credit
Unknown
Tuition fee
Passed
Unknown
Apply date
Unknown
Start date

About

Refine your strategic approach or change careers with a Master of Science in Marketing from Temple University’s Fox School of Business.

Overview

Program Overview

Become an integral part of the evolution of companies and brands seeking to stay ahead of the competition and remain relevant to core business and consumer markets. Combine qualitative and quantitative information about customers, companies and competitors in order to generate actionable market insights and analyses.

Enhance your ability to manage corporate brands and product lines, developing and managing implementation of comprehensive strategies around messaging, promotional planning and monitoring metrics. Resolve complex strategic and tactical challenges by applying a range of advanced skills and techniques, including data analysis and market research. Learn the intricacies of new product management and how to launch successful team leadership.

This full- or part-time Marketing degree program at Temple University provides industry-level expertise through traditional classroom instruction from renowned faculty and a culminating capstone experience where you will work to resolve a live firm’s problem in the marketplace or assist in strategy development for real-world clients. The Marketing MS can be completed either full time in three semesters or part time in 2.5 years. Most classes are offered in-person at Temple University Center City.

The Marketing MS prepares graduates for career advancement in a variety of different sectors including healthcare, computer and information technology, government and financial services.

Programme Structure

Courses include:

  • Marketing Management/Strategy
  • Consumer and Buyer Behavior
  • Marketing Research: Techniques and Application 1
  • Advertising Research and Strategy
  • Marketing Strategy

Key information

Duration

  • Full-time
    • 18 months
  • Part-time
    • 30 months

Start dates & application deadlines

Language

English

Credits

30 alternative credits

Delivered

Blended

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
3
GRE admission requirements GRE® The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. It contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments.
Required
GMAT admission requirements GMAT The Graduate Management Admission Test (GMAT) is a test intended to assess certain analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a graduate management program, such as an MBA. GMAT contains 4 sections - Analytical Writing Assessment, Integrated Reasoning, Quantitative and Verbal. The score has a range from 200 - 800.
Required

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
100
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7

Other requirements

General requirements

  • Research your graduate degree program
  • Take a standardized test (GMAT, GRE)
  • Complete online application
  • Submit your supporting credentials (Statement of Goals, Transcripts, Standardized Test Scores, Letters of Recommendation, Résumé, Portfolio, Audition or Interview)
  • Bachelor's Degree in Discipline/Related Discipline: A baccalaureate degree is required.

Tuition Fee

  • International

    1114 USD/credit
    Tuition Fee
    Based on the original amount of 1114 USD per credit and a duration of 18 months.
  • National

    1114 USD/credit
    Tuition Fee
    Based on the original amount of 1114 USD per credit and a duration of 18 months.
  • In-State

    1114 USD/credit
    Tuition Fee
    Based on the original amount of 1114 USD per credit and a duration of 18 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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