Studyportals

Marketing

Melbourne Business School

M.B.A.
24 months
Duration
4300 AUD/module
4300 AUD/module
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

Combine world-renowned faculty with an incredible program and you have a Master of Marketing from Melbourne Business School that will transform your life. The course will broaden your general management skills, enhance your strategic marketing prowess and advance your career.

Overview

The Master of Marketing program at Melbourne Business School builds your skills by providing you with an understanding of:

  • The changing nature of marketing management theory and practice
  • The structure and operation of markets in dynamic, global, information-intensive environments
  • The cutting-edge concepts, processes and managerial frameworks of marketing
  • The practical tools and techniques for marketing analysis, planning, implementation and evaluation.
  • Principal business functions, including accounting, economics and management

Students will gain critical knowledge and capabilities for leading, managing and communicating across multiple business functions by utilising approaches from lectures, seminars, site visits, applied projects, and published and live case studies.

Programme Structure

Courses include:

  • Leadership / Social Responsibility and Ethics
  • Marketing
  • Consumer Behaviour
  • Marketing Strategy
  • Brand Management
  • Product Management
  • Marketing Communications
  • Financial Accounting
  • Managing People
  • Data Analysis
  • Managerial Economics
  • Marketing Research
  • Leadership and Change
  • Negotiations

Key information

Duration

  • Part-time
    • 24 months
    • Flexible

Start dates & application deadlines

Language

English

Delivered

On Campus

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
102
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7

Other requirements

General requirements

  • A CV, showing a minimum of two years’ work experience
  • Academic transcript (and any postgraduate academic transcripts if completed)
  • Evidence of citizenship or residency
  • An excellent command of English (copy of IELTS or TOEFL score, where required)
  • Personal statements relating to your goals and how you can contribute to the program
  • The names and contact details of two professional referees.
CRICOS Code: 089359M

Tuition Fee

  • International

    4300 AUD/module
    Tuition Fee
    Based on the original amount of 4300 AUD per module and a duration of 24 months.
  • National

    4300 AUD/module
    Tuition Fee
    Based on the original amount of 4300 AUD per module and a duration of 24 months.

*tuition fee per subject

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing
-
Melbourne Business School

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