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Marketing, Master

  • Anytime
    Application Deadline
  • 18 months
    Duration
University rank #201 (ARWU) , | Online
Diversify your skills by studying the practical and theoretical frameworks that underpin great marketing in a postgraduate Master of Marketing course.

About

The Master of Marketing is for those looking to invest in a specialist, professional course that builds on their current experience and skill sets. If you want to climb the next rung of your career, this course will give you excellent grounding in crucial areas that affect the performance of modern markets.

Diversify your knowledge and skills by studying cutting-edge concepts and frameworks that underpin modern marketing. You will learn to appreciate the business and entrepreneurial acumen that is needed to grow a business. You will hone your research, strategy and communication skills, this expertise will help you succeed in the upper echelons of business. You can elect to study two postgraduate units from any course offered by the Deakin Faculty of Business and Law (subject to unit entry requirements). These units will help to broaden your knowledge of business and management. We suggest units in leadership, process management or financial interpretation.

More importantly, you can undertake specialist streams and choose between Customer and Digital Marketing Analytics, Public Relations and Image Marketing, or Research. These are areas currently driving change in markets and industry. These specialisations will give you a deeper understanding-of and abilities-in in these specialist marketing areas. The Research stream can serve as a pathway to a PhD.

You will have exciting opportunities for internships, international study tours and can work on real projects with our industry partners. Senior and Chief Marketers feature regularly in our classes as guest speakers.

Programme Structure

Courses include:

  • Applied Strategic Marketing
  • Services Marketing
  • Strategic Brand Management
  • Research Design and Analysis
  • Consumer Behaviour
  • Marketing Management
  • Financial Interpretation

For more information, please visit the programme website.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 18 months
    • Duration description
      1.5 to 2 years full-time or part-time equivalent
  • Credits
    16 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus, Online

English Language Requirements

You only need to take one of these language tests:

  • Minimum required score:

    70

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®
  • Minimum required score:

    577

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks. Read more about TOEFL®PBT.

    Schedule TOEFL®
  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

Academic Requirements

  • All applicants must meet the minimum English language requirements

Entry will be based on performance in:

  • a Bachelor Degree or other qualification at a higher AQF level in any discipline OR
  • other evidence of academic capability judged to be equivalent

Tuition Fee

  • International Applies to you

    27200 AUD/year
    Tuition Fee
    Based on the original amount of 27200 AUD per year and a duration of 18 months.
  • National Applies to you

    27200 AUD/year
    Tuition Fee
    Based on the original amount of 27200 AUD per year and a duration of 18 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Melbourne

  • 1501 - 2660 AUD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Scholarships at Deakin University

Deakin University is committed to providing its international students with opportunities to obtain financial support for their study program through a wide range of scholarships and bursaries.

Scholarships are for full-time, on-campus international students at Deakin and are awarded on the basis of academic merit.

Please note that applicants must be eligible for their selected program and be citizens of a country other than Australia and New Zealand. Additional eligibility requirements may apply for selected scholarships.

Available scholarships

  • Australian scholarships
  • Deakin University International Scholars Program (DUISP)
  • ICE WaRM Scholarships - Master of Water Resources Management
  • Research scholarships
  • Victoria India Doctoral Scholarships
  • Deakin University research scholarships for Indian students
  • Financial aid for American, Canadian and Indian students
  • NEW - MBA (International) Scholarship - India
  • NEW - MBA (International) Scholarships - GMAT/GRE
  • Other scholarships

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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