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Featured byAlba Graduate Business School
Overview
The Marketing programme at Alba Graduate Business School can prepare you for these challenges.It is a rigorous program aiming to provide current and prospective marketers with a blend of strategic thinking, analytical skills and contemporary marketing tools. The program provides students with an extensive coverage of digital marketing strategies and applications along with marketing metrics and marketing analytics tools to help them foster marketing accountability across their organizations.
Career
After completing the program participants should be able to:
- Apply relevant marketing knowledge to simple and complex marketing problems.
- Readily transfer practical skills and marketing tools to professional marketing positions.
- Strategically think about markets, product and service offerings
- Analyze customers, competitors, and the internal company environment in a creative and measured way.
- Design, implement and tangibly evaluate marketing programs.
Accreditation
Accredited by the New England Association of Schools and Colleges (NEASC).
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Visit official programme websiteProgramme Structure
Courses include:
- Consumer Behavior
- Financial Fundamentals
- Business Statistics
- Business Writing & Presentation Skills
- Marketing Research
- Advertising Management
- Marketing Strategy
- Digital Marketing
- Brand Management
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Part-time
- 14 months
- Flexible
Start dates & application deadlines
- StartingApply anytime.
More details
Rolling admissions |Upcoming deadline : May 31
Language
English
IELTS 6.5
TOEFL® IBT 100
Delivered
On Campus
Disciplines
Marketing Business Intelligence & Analytics Digital Marketing View 10 other Masters in Digital Marketing in GreeceExplore more key information
Visit official programme websiteAcademic requirements
GRE® Required
GMAT 550
English requirements
IELTS 6.5
TOEFL® IBT 100
Other requirements
General requirements
- Hold a bachelor’s degree; - Provide evidence of excellent command of the English language;
- Need to be currently employed or self-employed (valid for the part time mode only) GMAT tests are optional unless the Academic Committee requires the applicant to take them: in any case, scores of 550 or more (GRE >155) can strengthen your application and help you secure a scholarship.
- The completed application form, including one recent photograph in jpeg format;
- Two letters of recommendation in Greek or in English language.
- Official Academic Transcripts as well as Certified copies of degrees from each undergraduate, graduate or professional degree earned;
- Proof of competence in the English language (unless schooled in English), e.g. Proficiency or TOEFL or IELTS.
- Three Essays, as indicated in the Application form;
Make sure you meet all requirements
Visit official programme websiteTuition Fee
To alway see correct tuition fees
-
International
10714 EUR/yearTuition FeeBased on the tuition of 12500 EUR for the full programme during 14 months. -
EU/EEA
10714 EUR/yearTuition FeeBased on the tuition of 12500 EUR for the full programme during 14 months.
Living costs for Athens
595 - 760 EUR /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
- GMAT Scholarships - Those candidates who bring GMAT score from 700 and above, will be granted a scholarship of 60% of the total tuition fees for all MBA and MSc's (Excluding the Executive MBA, Double Masters for Lawyers and the MSc in ISF Programs). Candidates with high GMAT bellow 700 are also eligible for smaller scholarships.
- SEV (Hellenic Federation of Enterprises) Scholarships - SEV (Hellenic Federation of Enterprises) offers ten (10) partial scholarships for graduate studies at ALBA.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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