Overview
This Digital Marketing (Online) programme at the University of Liverpool will take advantage of the most current theory and practice to explore the key aspects of the digital marketing environment and how it has influenced marketing strategy. It will consider how digital marketing fits in with traditional marketing theories and practices and consider what future trends in digital marketing will look like.
Key Features
- Developed by leading academics in the University of Liverpool’s AACSB, AMBA and EQUIS accredited Management School, students will be equipped with the specialist knowledge and professional skills to become outstanding digital marketing managers, either in their current employment or when forging a new career in the field of marketing.
- The curriculum combines essential digital marketing elements such as consumer behaviour, digital communications, social medial marketing, and brand creation and management with core business skills. These are tailored to the needs of marketing practice, including leadership, data and financial management, marketing and business ethics and corporate social responsibility.
Programme Structure
Courses include:
- Ethical and Sustainable Business Practice
- Digital Communications and Social Media Marketing
- Brand Creation and Management
- Finance and Data Analysis for Managers
Key information
Duration
- Part-time
- 30 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
As an applicant, you are encouraged to apply in good time, particularly if you have special needs.
Language
Credits
You are required to complete 180 credits to achieve a full Master of Science (MSc), 120 credits to achieve the postgraduate diploma (PG Dip) and 60 credits to achieve the postgraduate certificate (PG Cert).
Delivered
Disciplines
Marketing Digital Marketing View 41 other Masters in Digital Marketing in United KingdomAcademic requirements
English requirements
Other requirements
General requirements
- All applications will be considered on a case-by-case basis. If you want to discuss your previous qualifications and experience before applying, please contact us now via LiveChat.
- A minimum of a 2:1 class degree in any subject, equivalent to a UK bachelor’s degree; or
- Professional work experience in a related field and/or other prior qualifications will be considered on a case-by-case basis.
- All applicants must provide evidence that they have an English language ability equivalent to an IELTS (academic) score of 6.5.
Tuition Fee
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International
15300 GBP/yearTuition FeeBased on the tuition of 15300 GBP per year during 30 months. -
National
15300 GBP/yearTuition FeeBased on the tuition of 15300 GBP per year during 30 months.
MSc: £15,300PGDip: £10,200PGCert: £5,100
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Scholarships Information
Below you will find Master's scholarship opportunities for Digital Marketing (Online).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.