This Marketing and Management course from the University of East Anglia is an excellent foundation for a career in marketing and/or management. Alternatively it will help you bring a marketing and management perspective to any number of other business roles.
You don’t need to have studied or worked in marketing or management before to excel on this course – you’ll be introduced to all the key concepts and practices before delving deeper.
Equally, if you do have experience working in or studying marketing or management, this degree is a great opportunity to push your skills and capabilities even further.
Over 12 months of intensive study you’ll discover the intellectual and practical skills of marketing and management. You’ll explore theories, concepts and techniques, and build the analytical tools and perspectives necessary for a lifetime of making marketing and management decisions. You’ll also learn how to lead and respond, both operationally and strategically, in the dynamic global marketplace.
In your marketing studies you’ll discover the long-standing fundamentals of the field, as well as investigating new areas that are critical to success in today’s world, such as internationalisation and the global marketplace, the power of the internet, and socially responsible marketing. You’ll learn how to analyse markets and their behaviours, and how to develop brands and manage teams that work effectively within those markets. And you’ll discover how to engage and collaborate with non-marketing specialists – an essential skill for successful marketing professionals.
In your management studies you’ll develop key management skills, and become adept at integrating and aligning organisational processes, systems and people to meet the challenges and goals of any business. Good management requires empathy, communication skills and confident leadership. And these are exactly the sorts of skills you’ll develop on this course. You’ll also learn how to understand people from different backgrounds and get the best from them.
- Marketing executive
- Sales executive
- Junior managerial positions
- Advertising executive
Our MSc Marketing and Management degree has been approved and accredited by the Chartered Institute of Marketing (CIM) to provide direct entry onto the CIM's Professional Diploma in Marketing.
- Accounting and Financial Management
- Buyer Behaviour and Interactive Marketing
- Integrated Business Decisions
- Integrated Marketing Communications
- Managing People and Organisations
- Strategic Marketing Management
- 12 months
Start dates & application deadlines
- Apply before
DisciplinesMarketing Management, Organisation & Leadership View 430 other Masters in Marketing in United Kingdom
- Degree Subject All subjects* (excluding UK degrees in a business-related subject, for which our Academic & Professional Courses are more suitable) *Degrees in dance, drama, music, sport, art, and art and design will be considered on a case by case basis and are reviewed closely for their academic content.
- Degree Classification 2.2 or equivalent
International18900 GBP/yearTuition FeeBased on the tuition of 18900 GBP per year during 12 months.
National11100 GBP/yearTuition FeeBased on the tuition of 11100 GBP per year during 12 months.
Living costs for Norwich
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €10000 to cover your tuition fees.
Updated in the last 9 months
Check the official programme website for potential updates.