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M.Sc. On Campus

Marketing and Management

University of East Anglia

12 months
Duration
18900 GBP/year
11100 GBP/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

If you aspire to work in a managerial role but want the edge that marketing training will give you, or if you want to work in a management position within marketing, this Marketing and Management course from the University of East Anglia is the course for you. 

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Overview

This Marketing and Management course from the University of East Anglia is an excellent foundation for a career in marketing and/or management. Alternatively it will help you bring a marketing and management perspective to any number of other business roles.

You don’t need to have studied or worked in marketing or management before to excel on this course – you’ll be introduced to all the key concepts and practices before delving deeper.

Equally, if you do have experience working in or studying marketing or management, this degree is a great opportunity to push your skills and capabilities even further.

Over 12 months of intensive study you’ll discover the intellectual and practical skills of marketing and management. You’ll explore theories, concepts and techniques, and build the analytical tools and perspectives necessary for a lifetime of making marketing and management decisions. You’ll also learn how to lead and respond, both operationally and strategically, in the dynamic global marketplace.

In your marketing studies you’ll discover the long-standing fundamentals of the field, as well as investigating new areas that are critical to success in today’s world, such as internationalisation and the global marketplace, the power of the internet, and socially responsible marketing. You’ll learn how to analyse markets and their behaviours, and how to develop brands and manage teams that work effectively within those markets. And you’ll discover how to engage and collaborate with non-marketing specialists – an essential skill for successful marketing professionals.

In your management studies you’ll develop key management skills, and become adept at integrating and aligning organisational processes, systems and people to meet the challenges and goals of any business. Good management requires empathy, communication skills and confident leadership. And these are exactly the sorts of skills you’ll develop on this course. You’ll also learn how to understand people from different backgrounds and get the best from them.

Careers

  • Marketing executive
  • Sales executive
  • Junior managerial positions
  • Advertising executive
  • PR

Accreditation

Our MSc Marketing and Management degree has been approved and accredited by the Chartered Institute of Marketing (CIM) to provide direct entry onto the CIM's Professional Diploma in Marketing.

Programme Structure

Courses include:

  • Accounting and Financial Management 
  • Buyer Behaviour and Interactive Marketing 
  • Integrated Business Decisions 
  • Integrated Marketing Communications 
  • Managing People and Organisations 
  • Strategic Marketing Management 

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Upper Second Class

Other requirements

General requirements

  • Degree Subject All subjects* (excluding UK degrees in a business-related subject, for which our Academic & Professional Courses are more suitable) *Degrees in dance, drama, music, sport, art, and art and design will be considered on a case by case basis and are reviewed closely for their academic content.
  • Degree Classification 2.2 or equivalent

Tuition Fee

To alway see correct tuition fees
  • International

    18900 GBP/year
    Tuition Fee
    Based on the tuition of 18900 GBP per year during 12 months.
  • National

    11100 GBP/year
    Tuition Fee
    Based on the tuition of 11100 GBP per year during 12 months.

Living costs for Norwich

609 - 1044 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

 

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

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Marketing and Management
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University of East Anglia

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