12 months
Duration
32400 USD/year
32400 USD/year
20500 USD/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

Marketing Analytics from California State University Long Beach is a STEM designated program designed to provide students with advanced and highly demanded training.

Overview

Marketing Analytics from California State University Long Beach aims to helps students develop an advanced understanding of fundamental marketing functions, including product, branding, channel, integrated marketing communication, and pricing and acquire marketing research and analytics, statistics, forecasting, and modeling skills required to tackle real world marketing challenges in the era of Big Data.

Careers

  • Social Media Manager 
  • Digital Marketing Manager 
  • Sales Representative  
  • Marketing Manager 
  • Retail Buyer 
  • Public Relations Specialist 
  • Advertising Account Executive 
  • Purchasing Agent 
  • Retail Merchandising Manager 
  • Brand Manager 

Programme Structure

Courses include:

  • Marketing Strategies and Analytics for New Product
  • Marketing Analytics and Digital Marketing
  • Pricing Analytics and Strategy
  • Social and Digital Media Marketing 
  • Marketing Analytics 
  • Advanced Marketing Analytics
  • Social and Digital Media Analytics 

Key information

Duration

  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines

Credits

30 SCH

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
2.75
GRE admission requirements GRE®
Required
GMAT admission requirements GMAT
Required

Other requirements

General requirements

  • Use Cal State Apply to file your application before the Application deadlines 
  • Pay a non-refundable $70 fee 
  • Submit your official transcripts electronically 
  • Undergraduate GPA of 2.75 or greater   
  • GMAT/GRE Test  
  • Resumé
  • Two letters of recommendation
  • Short Answer Personal Statement (1500 characters max)
  • Video Statement of Purpose

Tuition Fee

To alway see correct tuition fees
  • International

    32400 USD/year
    Tuition Fee
    Based on the tuition of 32400 USD for the full programme during 12 months.
  • National

    32400 USD/year
    Tuition Fee
    Based on the tuition of 32400 USD for the full programme during 12 months.
  • In-State

    20500 USD/year
    Tuition Fee
    Based on the tuition of 20500 USD for the full programme during 12 months.

For Part-time California Resident student tuition is approximately  $23,800 and approximately $35,500 for the Part-time Non-California Residents.

Living costs for Long Beach

1400 - 2000 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing Analytics
-
California State University Long Beach

Wishlist

Go to your profile page to get personalised recommendations!