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Featured byUniversity of Strathclyde Business School
Overview
Why this course?
Based in Strathclyde Business School’s highly-acclaimed Department of Marketing, the course curriculum draws on leading academic experts from across the Business School. The Digital Marketing Management program from Strathclyde Business School also benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures that Digital Marketing Management meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.
Careers
The involvement of industry partners in the programme’s development and delivery aims to ensure that the curriculum is relevant to the continuously changing needs of the digital workplace. As a result of this uniquely dynamic university-industry collaboration, you'll have the opportunity to acquire an up-to-date knowledge and the specialist skills with industry best practice.
Programme Structure
Courses include:
- Cross-Cultural Buyer Behaviour
- Marketing Research in a Digital Age
- Strategic Digital Marketing
- eMarketing in Practice
- Supply Chain Digitalisation
- Contemporary Consumers
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
More details
- There’s no formal closing date for postgraduate applications.
Language
English
Delivered
On Campus
Disciplines
Marketing Management Studies Digital Marketing View 315 other Masters in Digital Marketing in United KingdomAcademic requirements
GPA Upper Second Class
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Minimum second-class honours degree or overseas equivalent in marketing or business.
Tuition Fee
To alway see correct tuition fees
-
International
23650 GBP/yearTuition FeeBased on the tuition of 23650 GBP for the full programme during 12 months. -
National
14500 GBP/yearTuition FeeBased on the tuition of 14500 GBP for the full programme during 12 months.
Living costs for Glasgow
620 - 1012 GBP /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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