Overview
In a market survived by a highly informed and ethic-literate market society, any crowd-pleasing rhetorical stunts by profit or non-profit, private or public organisations are no longer welcome. In order to remain relevant, all eyes of these organisations are on the professionals who understand and are able to lead corporate communication efforts effectively.
There is also the constant battle among the organisations to win professionals who possess a unique set of corporate communication skills. If you aspire to spread your wings and advance your career in the field of corporate communications, then this programme is for you.
This Corporate Communications programme from SEGI University welcomes graduates with backgrounds from different disciplines such as Law, Economics, Political Science, Sociology, Psychology, Business, History, as well as Communication, Journalism, Advertising and Marketing. It will help prepare both aspiring and practising corporate communication and other professionals to plan, implement, and assess corporate communication goals and strategies.
Career opportunities
Upon completion of this programme, students can achieve managerial positions in :
- Branding
- Marketing Communication
- Public Relations
- Reputation Management
- Internal and External Communication
- Media Management
Programme Structure
Courses include:
- Research Methods (Quantitative)
- Corporate Communication
- Research Methods (Qualitative)
- Crisis Communication
- Digital Strategy for Corporate Communication
- Communication Theory
- Corporate Media Relations
- Corporate Affairs and Government Relations
- Issues in Public Communication Campaign
- Research Project
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApplication deadline not specified.
- StartingApplication deadline not specified.
- StartingApplication deadline not specified.
Language
Delivered
Disciplines
Corporate Communication Digital Communication View 13 other Masters in Digital Communication in MalaysiaAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Bachelor’s Degree – min. CGPA of 2.50
- Bachelor’s Degree – min. of 5 years working experience in a relevant field)
Tuition Fee
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.