Digital Marketing, M.Sc. | The University of Exeter | Exeter, United Kingdom
9 months
26800 GBP/year
16200 GBP/year
Tuition fee
Apply date
Start date


Throughout the Digital Marketing programme from The University of Exeter , you will build an in-depth knowledge of current marketing principles as well as tactical analysis skills. This grounding will allow you to effectively manage, interpret and act upon the wealth of data available in the modern marketing environment. 

Visit the official programme website for more information


  • Focus on the practical application of digital marketing knowledge such as marketing analytics, analysis and application, campaign planning and management and digital innovation
  • You will take a skills based approach to your learning and develop the competencies needed for employment in industry in a digital world
  • Designed with input from digital marketing professionals to ensure the course provides a great range of skills and a breadth of understanding across the digital marketing mix
  • Hear from external speakers and gain relevant input from industry, incorporating current and innovative trends in Digital Marketing
  • You will be prepared for a variety of roles across numerous sectors related to marketing communications and public consumption wherever in the world you wish to launch your career


Our Masters programmes are designed to prepare you for a successful career, wherever in the world you plan to work. Employers expect advanced communication and technical skills, team-working and independent research, project-management and the very latest specialist knowledge from their postgraduate recruits.

An MSc in Digital Marketing from The University of Exeter , will enable you to develop the marketing and professional skills and subject expertise that will make you a valuable asset from day one of your marketing career.

Programme Structure

Courses included:

  • Contemporary Digital Marketing Themes
  • Digital Business Models
  • Applied Digital Marketing Analytics
  • Content Creation and Communication
  • Consumer Behaviour in the Digital Environment

Key information


  • Full-time
    • 9 months

Start dates & application deadlines

More details

Whilst we don’t have a formal deadline for application, we encourage you to apply as soon as possible. We close to applications wishing to join us for study in 2022/2023 on Friday 16 September. We advise international applicants to submit a complete application by mid-July.


IELTS admission requirements IELTS
TOEFL admission requirements TOEFL® IBT


180 alternative credits


On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

English requirements

IELTS admission requirements IELTS
TOEFL admission requirements TOEFL® IBT

Other requirements

General requirements

  • A mid 2:2 degree (55%+) with honours in any discipline from a recognised university. We do consider all applications where there is evidence of exceptional performance in modules relevant to the programme of study, significant relevant work experience or professional qualifications. 

Tuition Fee

To alway see correct tuition fees
  • International

    26800 GBP/year
    Tuition Fee
    Based on the tuition of 26800 GBP per year during 9 months.
  • National

    16200 GBP/year
    Tuition Fee
    Based on the tuition of 16200 GBP per year during 9 months.

Living costs for Exeter

649 - 1087 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Digital Marketing
The University of Exeter


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