International Luxury Business Management

Overview

Thanks to a practical and interactive teaching methodology, participants will be able to analyze and exploit the opportunities that emerge from national and international luxury business scenarios and markets, understand the luxury sector and develop the skills and abilities necessary to implement innovative strategies in marketing, branding and communication.

Coursework explores management, economic, and production strategies for luxury brands through case studies and projects organized and directed by managers and leaders in the field. A fundamental part of the International Luxury Business Management course from Scuola Superiore per Mediatori Linguistici - SSML Pisa is the internship program, which is offered to each participant to successfully complete the study-path.

Training on-the-job: 3 months of tutored internship in Italy or abroad

Job Prospects

Participants of this Master Program will work towards developing their careers as Sales Managers, Purchasing Executives, Brand Managers, Marketing & Communication Managers, Product Managers, International Business Developers, External Relations and Partnerships Managers, of the many different luxury industries: Jewelry and Watches, Fashion, Wine and Spirits, Luxury Hotels, Travel and Leisure, Cars, Luxury Yacht and Private Planes, Arts, Electronics, etc.