Overview

The luxury world is facing the significant challenge of gaining new customers while remaining highly exclusive. Moreover, shaping the future of luxury means not only getting accustomed to the digital world but mastering it. It is more than ever crucial to be permanently in touch with the clients’ desires, especially among Millennials.

However, these new dynamics must not evade that luxury is still a product of a “culture of excellence.”

By extending our program portfolio on marketing issues, we want to satisfy the market demand that requires more and more specialists in Market research, Brand management, and Digital marketing, especially in the fast-evolving luxury Industry.

With more than 15 years of expertise in the luxury industry, the International University of Monaco is one of the leading universities in this field with the Marketing – Luxury Goods and Services program at International University of Monaco (IUM).

Programme Structure

Program Highlights

Study trip to Geneva at CREA Genève INSEEC U. Group. CREA is a leading educational establishment in Marketing, Communication, Digital Marketing, and Art Direction.
The Asian Track with the Luxury Business Institute Korea (LBI), a period of study, discovery sessions, and internship in one of the biggest distributors of luxury, premium, and lifestyle brands throughout Asia.
The unique Yachting Track to satisfy the Yachting Industry demands of professionals with a comprehensive set of managerial competencies in luxury sectors.
Networking activities and events: seminars, business conferences such as the Digital Day in Geneva and Luxepack in Monaco.

Key information

Duration

Full-time
- 16 months

Start dates & application deadlines

Starting 2025-09-01 00:00:00

Application deadline not specified.

Language

English

Delivered

On Campus

Disciplines

Marketing Fashion, Textiles and Luxury Goods Digital Marketing

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at OMNES Education and/or in Monaco, please visit Student Insurance Portal.

Other requirements

General requirements

A 3 or 4-year university degree

Proof of English proficiency
Letter of motivation

University degrees and official transcripts
CV
Passport or ID card photocopy
ID picture
Proof of English proficiency (TOEFL, IELTS, Cambridge)
60€ application fees

Letter of recommendation is not mandatory
Face to face

Phone interview
Skype

Tuition Fee

To always see correct tuition fees

International

18487 EUR/year

Tuition Fee

Based on the tuition of 24650 EUR for the full programme during 16 months.
National

18487 EUR/year

Tuition Fee

Based on the tuition of 24650 EUR for the full programme during 16 months.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing – Luxury Goods and Services.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Delivered

Disciplines

What students do after studying

Academic requirements

English requirements

Student insurance

Other requirements

General requirements

Tuition Fee

International

National

Funding

Scholarships Information

Available Scholarships

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