Tourism Management - Marketing

Overview

Tourism is one of the largest industries in the world, and as borders disappear and business grows ever more global, demand for tourism and travel professionals will continue to grow as well. According to the American Hotel & Lodging Association the travel and tourism industry pays $186 billion in travel-related wages and salaries and employs 1.7 million hotel property workers. Additionally, tourism directly supports more than 7.4 million travel and tourism jobs. 

What you'll study

This Master's degree in Tourism Management - Marketing from University of Tehran, Kish International Campus provides the knowledge, skills and tools necessary to establish and develop the policy and strategy for tourism management, training professionals who can hold positions of responsibility in destination management and/or explore in depth the development of a method that elevates tourism to a scientific discipline. The students will learn about the use and the development of natural and cultural resources in tourism projects, the methods employed to reinvent a destination, and the opportunities to engage a destination's local population.

Curriculum

The Master of Tourism Management- Marketing requires completion of 32 credits, with 20 credits in the core courses and a minimum of 8 credits of directed marketing courses. The program requires completion of a thesis of 4 credits. Admitted students with a different undergraduate degree are also required to complete a few credits of leveling courses which prepare such students for success in the Master of Tourism Managements- Marketing, these courses do not count toward the degree.  A minimum GPA of 14 over 20 must be maintained for graduation.