
Overview
Taught 100% online, the Marketing Analysis and Consultancy (Online) from University of Sussex offers you the flexibility to study with us from wherever you are in the world. The course gives you the research, analytical and consultancy skill set required to make an immediate impact in your organisation and rapidly advance your marketing career.
You will also have the opportunity to transition onto the full online Masters degree, the International Marketing MSc (online), after successfully completing the first three modules of the PG Cert.
Delivered by Sussex’s double accredited (EQUIS and AMBA) Business School, the Marketing Analysis and Consultancy PG Cert (online) gives you the research, analytical and consultancy skills set required to make an immediate impact in your organisation and advance your marketing career.
The course has been designed to give you the practical marketing and consultancy skills to add value to your organisation, as well as match and exceed the knowledge and skills employers require.
You will be able to progress your career by learning the following:
- The importance of market research to inform marketing decisions, the stages of the marketing research process, and techniques used to commission, perform and execute research.
- Advanced data analytics skills by investigating and interpreting data within the context of marketing-related questions.
- How to use market and customer research and insights to better inform current and future marketing activity.
- How to apply the skills and knowledge acquired in the previous modules for a realistic case study to improve strategies and campaigns.
Accreditation
EQUIS and AMBA
Get more details
Visit official programme websiteProgramme Structure
Each module lasts for seven weeks with the final module assessment deadline usually on the Monday of Week 8. Students should allow for 20 hours per week study time.
All modules on this course are core and are designed to develop your strategic, analytical, management and consultancy skills.
It is recommended that the modules are studied in the order listed below.
- Marketing research
- Marketing analytics & metrics
- Business analysis tools & managing consultancy projects
- Analysis/consultancy project
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Part-time
- 8 months
Start dates & application deadlines
- StartingApplication deadline not specified.
- StartingApplication deadline not specified.
Language
Delivered
Disciplines
Business Administration Marketing Business Intelligence & Analytics View 254 other Masters in Business Administration in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
English requirements
Other requirements
General requirements
- A lower second-class (2.2) undergraduate honours degree or above from any UK university or international equivalent. Students with three or more years relevant professional experience will also be considered for entry to this course.
- Applicants whose first language is not English (and whose first degree was not taught in English) need to supply evidence of IELTS (Academic) high level (6.5 overall, including at least 6.0 in each component).
Make sure you meet all requirements
Visit official programme websiteTuition Fee
-
International
3920 GBP/fullTuition FeeBased on the tuition of 3920 GBP for the full programme during 8 months. -
National
3920 GBP/fullTuition FeeBased on the tuition of 3920 GBP for the full programme during 8 months.
- Course fee: £3,920
- Cost per module: £980
Funding
You may consider corporate sponsorship and employer funding.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.