Our MSc in Digital Marketing from Heriot-Watt University Dubai enables students to transition to a digital marketing career by combining an accelerated introduction to marketing with a detailed consideration of digital marketing concepts and techniques.
There are eight taught courses (divided equally over two semesters) and a digital marketing dissertation in semester 3. Part-time students register for 2 courses per semester and progress to the dissertation at the end of the second year. Assessment is specifically designed to develop professional career readiness and include collaborative projects with industry partners.
Heriot-Watt is a global university and classes are shared with students from a range of MSc programmes and nationalities providing opportunities for professional networking that will be of benefit in professional life. Students gain experience in online collaborative working, business presentation creation, report writing and business research techniques. Students also can become involved in the Heriot-Watt Marketing Society, a student-run society which hosts speakers from industry and organises social events.
The MSc is accredited by the Chartered Institute of Marketing (CIM) within the Graduate Gateway programmes. This provides graduate with a credit for prior learning upon completion of their degree or the choice of self-study for a CIM qualification during their programme of study.
- International Strategic Marketing
- Contemporary Consumers
- Digital Customer Experience
- Entrepreneurship and Creativity
- 12 months
- 24 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
DisciplinesMarketing Digital Marketing View 3 other Masters in Digital Marketing in United Arab Emirates
- A good honours degree (first or second class), or its non-UK equivalent, in a related subject.
- Applicants with relevant education and work experience may also be considered.
International18875 EUR/yearTuition FeeBased on the tuition of 18875 EUR per year during 12 months.
National18875 EUR/yearTuition FeeBased on the tuition of 18875 EUR per year during 12 months.
- AED 78750
Living costs for Dubai
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €10000 to cover your tuition fees.