M.Sc. On Campus

International Marketing (Executive)

King's College London

24 months
14925 GBP/year
8445 GBP/year
Tuition fee
Apply date
Start date


Upgrade and advance your career in marketing, branding, advertising, consultancy or media with the King’s College London International Marketing (Executive) programme.


You’ll be taught by world-renowned scholars. Their expertise and experience will give you cutting-edge insights into international marketing. King’s College London is known around the world for the quality of our research and your International Marketing (Executive) course will take full advantage of our findings.

Key benefits

  • Attend classes in weekend blocks (see the ‘Course Details’ section for details) so you can carry on working alongside your course.
  • Study in the heart of London, surrounded by innovative startups and prestigious multinational corporations.
  • Get your career off to a flying start – gain a highly regarded Chartered Institute of Marketing qualification.
  • Our teaching staff are expert researchers and industry practitioners. They’ll help you develop a thorough understanding of theory and how these ideas work in practice.
  • All sessions are fully catered.

Career prospects

Graduates have gained a range of marketing related posts (e.g. brand manager, digital analyst, digital content creator, international marketing coordinator, media buyer and planner, portfolio marketing manager, market researcher and product manager to name but a few) in organisations varying from multi-national corporations to small and medium sized enterprises (examples of organisations include Accenture,, Google and IBM). 

Programme Structure

Courses included: 

  • International Marketing
  • Marketing Theory & Practice
  • Consumer Behaviour
  • Marketing Strategy & Planning
  • Research in Marketing

Key information


  • Part-time
    • 24 months

Start dates & application deadlines

More details
    • Students currently residing in mainland China: January 7 


180 alternative credits


On Campus

Academic requirements

GPA admission requirements GPA
Upper Second Class

Other requirements

General requirements

  • High 2:1 undergraduate degree (minimum 65 per cent or above in the UK marking system) in any non-marketing subject area with relevant work experience.
  • A personal statement is required. (maximum 4,000 characters)
  • A copy (or copies) of your official academic transcript(s), showing the subjects studied and marks obtained.
  • One academic reference is required. A professional reference will be accepted if you have completed your qualifications over five years ago. In some cases, we may request an additional reference from you.
  • Applicants may wish to include a CV (Resume) or evidence of professional registration as part of their application.

Tuition Fee

To alway see correct tuition fees
  • International

    14925 GBP/year
    Tuition Fee
    Based on the tuition of 14925 GBP per year during 24 months.
  • National

    8445 GBP/year
    Tuition Fee
    Based on the tuition of 8445 GBP per year during 24 months.
  • fees for part time

Living costs for London

1137 - 2157 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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International Marketing (Executive)
King's College London


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