12 months
Duration
16200 GBP/year
9100 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

From websites and emails to blogs and social media, digital marketing has transformed the world of advertising and communications. The Digital Marketing programme at University of Lincoln is designed for graduates wanting to practice in this increasingly important field of marketing and gain a strategic understanding of its place within the wider marketing function.

Visit the official programme website for more information

Overview

The course aims to empower students to be critical thinkers in the global world of digital marketing in order to lead and develop industry practices and processes in responsible and strategically mindful ways.

Following a practice-driven-theory approach, the MSc Digital Marketing programme at University of Lincoln emphasises the practical application of theory and the development of key digital marketing, leadership, management, and entrepreneurial skills.

This programme is available for both a September and February start.

The course is offered with two separate pathways. Students can either complete one year of study or undertake a two-year course where one year is spent in Professional Practice to gain hands-on experience through a paid placement. Students will be responsible for sourcing their own paid placements but will be supported by dedicated employability specialists. Please note: the Professional Practice pathway is only available for a September start.

Career and Personal Development

Graduates with Master's level awards may progress to marketing roles in a variety of industries around the world. Specialist skills are highly valued by private and public sector organisations, as well as beneficial to those running their own enterprises. Some students choose to pursue careers in research or academia.

The University Careers and Employability Team offer qualified advisors who can work with you to provide tailored, individual support and careers advice during your time at the University. As a member of our alumni we also offer one-to-one support in the first year after completing your course, including access to events, vacancy information and website resources; with access to online vacancies and virtual and website resources for the following two years.

This service can include one-to-one coaching, CV advice and interview preparation to help you maximise your future opportunities. The service works closely with local, national and international employers, acting as a gateway to the business world.

Programme Structure

Courses include:

  • Digital Marketing Strategy, Planning and Budgeting
  • Developing Entrepreneurial Capability and Mindset
  • BIG Data and AI
  • Leadership Development
  • Personal Inquiry Project
  • Consumer Behaviour
  • Social Media Marketing
  • Ecommerce Website Design and SEO
  • Developing Digital Brands
  • Databases and Email Marketing

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

We would advise you to apply as soon as possible.

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • Applicants would be expected to have a minimum 2:2 honours degree in marketing, business, or management. Accredited prior learning (APL) with marketing experience also considered.
  • Applications from individuals with alternative UG study area degrees or from students with experience in the industry will be considered on an application by application bases, and interviews will be held where appropriate.

Tuition Fee

To alway see correct tuition fees
  • International

    16200 GBP/year
    Tuition Fee
    Based on the tuition of 16200 GBP per year during 12 months.
  • National

    9100 GBP/year
    Tuition Fee
    Based on the tuition of 9100 GBP per year during 12 months.

Living costs for Lincoln

660 - 1140 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Digital Marketing
-
University of Lincoln

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