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Overview
The MBA with Digital Marketing course at University of the West of Scotland is a unique opportunity to master the foundations of business while also specialising in one of the world’s fastest growing fields digital marketing.
Features
Digital marketing is the use of the internet, digital technologies or electronic devices to reach consumers. This can be achieved through various channels such as:
- Social media marketing – the use of social media platforms and websites to promote your product or service.
- Social media marketing – the use of social media platforms and websites to promote your product or service.
- Search Engine Optimisation (SEO) – improving search engine rankings (i.e. Google or Bing) so that you generate more business through online searches
Programme Structure
You will learn:- Business strategy – the execution of business strategy and how this creates competitive advantage, efficient governance in a digital world, and corporate social responsibility.
- Marketing strategy – how to research, create and implement digital marketing strategies, understanding consumer behaviour, branding and customer communication.
- Management skills – managing people, financial systems, operations and risks.
- Personal development skills – emotional intelligence, influencing skills, networking and leadership.
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
More details
International- The latest we can process your application is 6 weeks before the course start date
Language
English
IELTS 6
TOEFL® IBT 78
Credits
180 alternative credits
Delivered
On Campus
Disciplines
Marketing Master in Business Administration (MBA) Digital Marketing View 331 other Masters in Master in Business Administration (MBA) in United KingdomAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 6
TOEFL® IBT 78
Other requirements
General requirements
We welcome applications from EU and international (non-EU) students studying a wide range of international qualifications.
Tuition Fee
To alway see correct tuition fees
-
International
14500 GBP/yearTuition FeeBased on the tuition of 14500 GBP per year during 12 months. -
National
14500 GBP/yearTuition FeeBased on the tuition of 14500 GBP per year during 12 months.
Living costs for London
1137 - 2157 GBP /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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