Digital Marketing and Analytics, M.Sc. | Part time online | Aston University | United Kingdom
24 months
Duration
4750 GBP/year
4750 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Anytime
Unknown
Start date

About

The online Digital Marketing and Analytics programme from Aston University emphasises central theories of marketing and analytics. It welcomes professionals to think critically and respond effectively when faced with different challenges in digital marketing.

Visit the official programme website for more information

Overview

You will become equipped with the confidence and skills that drive success in both data-driven and traditional approaches to marketing.

A Unique Skill Set 

Upon completion of the Digital Marketing and Analytics programme from Aston University , you will develop and refine a wide range of business skills demanded by employers worldwide including:

  • Critical Thinking: Gain a systematic understanding of the main theories of marketing and analytics, including how they drive strategic decision-making.
  • Communication Dexterity: Develop a clear understanding of industry trends, traditional approaches and effective ways to tackle messaging in campaigns and initiatives.
  • Analytical Expertise: Build confidence needed to practically apply data-driven marketing skills and methods into real-world business scenarios and organisations.

Programme Structure

The courses for this online degree in Digital Marketing Analytics include:

  • Business Analytics in Practice 
  • Digital Marketing 
  • International Marketing Management 
  • Software for Analytics  

Key information

Duration

  • Part-time
    • 24 months

Start dates & application deadlines

You can apply for and start this programme anytime.
More details
  • 3 intakes per year

Language

English
IELTS admission requirements IELTS
6.5
TOEFL admission requirements TOEFL® IBT
93

Credits

180 alternative credits

Delivered

Online

Academic requirements

GPA admission requirements GPA
Lower Second Class

English requirements

IELTS admission requirements IELTS
6.5
TOEFL admission requirements TOEFL® IBT
93

Other requirements

General requirements

To enter one of the online programmes in the MSc Business Analytics Suite, you should possess a good UK honours degree (minimum lower second class) or an equivalent overseas degree recognised by Aston University. All applicants must submit the following:

  • Official academic transcript(s) of your grades to date
  • Two written recommendations, preferably at least one academic referee
  • Current CV
  • International students: An official academic transcript, with an official English translation 

IELTS English language requirement: An overall minimum score of 6.5, with a minimum of 6.0 for each individual IELTS skill.

Tuition Fee

To alway see correct tuition fees
  • International

    4750 GBP/year
    Tuition Fee
    Based on the tuition of 9500 GBP for the full programme during 24 months.
  • National

    4750 GBP/year
    Tuition Fee
    Based on the tuition of 9500 GBP for the full programme during 24 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Digital Marketing and Analytics
-
Aston University

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