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Overview
Theoretical and creative
Meets the needs of companies seeking new and innovative ideas. Combines the theoretical and creative aspects of marketing and branding. Students apply the conceptual framework to real-life projects with the help of professionals from the world of business.
Career outcomes
This Brand and Marketing Management program from ICN Berlin prepares students to take on the following international roles in BtoC or BtoB markets:
- Global Brand Manager
- Product Manager
- Marketing Manager
- Brand & Marketing Consultant/Analyst
Accreditation
EQUIS, AMBA, AACSB
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- Consumer Psychology and Market Research
- Branding in the social media era
- Offering Management in the Digital Era
- Marketing Intelligence and Brand Analytics
- Strategic brand management
- Current issues in branding and marketing
- Sustainable brands and ethics
- Brand design and campaigns
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 24 months
Start dates & application deadlines
- Starting
- Apply before , International
-
Language
English
IELTS 6.5
TOEFL® IBT 80
Delivered
On Campus
Disciplines
Digital Marketing Marketing Management View 29 other Masters in Digital Marketing in GermanyExplore more key information
Visit official programme websiteAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 6.5
TOEFL® IBT 80
Other requirements
General requirements
- For MSc1 admissions: 3-year higher-education degree (BAC+3)
- For MSc2 admissions: 3 or 4-year higher-education degree (BAC+3/BAC+4) with extensive work experience in a company
- Selection based on an application form and interview
Make sure you meet all requirements
Visit official programme websiteTuition Fee
To alway see correct tuition fees
-
International
9000 EUR/yearTuition FeeBased on the tuition of 9000 EUR per year during 24 months. -
EU/EEA
9000 EUR/yearTuition FeeBased on the tuition of 9000 EUR per year during 24 months.
Living costs for Mitte
630 - 1000 EUR /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Check for any work restrictions
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