Studyportals

Digital Marketing Management

University of California, Berkeley

Postgraduate Certificate Online
12 months
Duration
22000 USD/year
22000 USD/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

Marketing is critical to any organization that wants to maintain and expand its share of the market. Gain the practical skills to design a complete plan—from market research to communication and advertising—with the full-time studies in Marketing Management and Digital Marketing from University of California, Berkeley. 

Overview

Join the Marketing Management and Digital Marketing from University of California, Berkeley and put your skills to work with an internship at a leading company in San Francisco or Silicon Valley.

Develop business opportunities while learning industry-standard marketing principles and best practices. Choose from a variety of electives that best fit your education and career goals—whether you want to work in marketing or better understand marketing concepts to become a well-rounded business employee.

Take daytime and evening classes to gain the skills employers need.

Optional Practical Training (OPT)

Optional Practical Training is an opportunity for those studying in the United States with an F-1 visa to apply their knowledge with practical work experience. If you successfully complete both the Marketing Management and Digital Marketing Immersives, you'll be eligible to apply for paid temporary work authorization in the U.S., also known as Optional Practical Training (OPT).

Imagine yourself planning and executing a market analysis project. Creating an entire marketing campaign for a new startup company. Analyzing data to perform segmented and personalized marketing.

With OPT, you can apply everything you've learned to real-world projects and gain valuable work experience.

Internships

If you successfully complete the Marketing Management or Digital Marketing Immersive—or both—you can start participating in a three-month internship at a leading San Francisco or Silicon Valley company!

  • Put your newfound skills to work
  • Gain work experience
  • Build connections
  • Expand your network

You'll see firsthand how a U.S. business runs, giving you a competitive edge when you're ready to land a full-time position in Marketing Management or Digital Marketing.

Career Development (CEU)

Gain career orientation and hands-on training for successful job placement and career advancement.

This special course includes workshops on soft skills, interview methods and technical skills, as well as personalized career coaching and professional network development.

Programme Structure

Courses include:

  • Marketing Research: Concepts and Techniques 
  • Marketing Strategy
  • Global Business and Marketing Strategy
  • ocial Media Marketing Strategies
  • Digital Marketing 
  • Marketing Data Visualization 
  • Marketing Analytics Tools and Technologies

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Language

English

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
90
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7

Other requirements

General requirements

  • This program meets visa requirements for full-time study and meets eligibility requirements for internships and Optional Practical Training (OPT).
  • Immersives are full-time, cohort-based programs. In order to maintain your visa status, you must attend all scheduled course meetings.
  • If you are not a U.S. citizen or permanent resident of the United States, you must apply for an F1 student visa to attend this certificate program.

Tuition Fee

  • International

    22000 USD/year
    Tuition Fee
    Based on the original amount of 22000 USD for the full programme and a duration of 12 months.
  • National

    22000 USD/year
    Tuition Fee
    Based on the original amount of 22000 USD for the full programme and a duration of 12 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Getting a Student Visa

This is an online programme. You can attend from the comfort of your chair! So you don't need a student visa!

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

Digital Marketing Management
-
University of California, Berkeley

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