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International Management with specialisation in Digital Marketing

Geneva Business School

18 months
Duration
18696 EUR/year
18696 EUR/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The International Management with specialisation in Digital Marketing from Geneva Business School is for students who want to look at what marketing means in the modern age, and meet the pioneers who have paved the way before them.

Overview

Students in the International Management with specialisation in Digital Marketing from Geneva Business School will master the techniques, tools, and strategies to become leaders in their field. Upon graduation, students will:

  • Be able to effectively publish and manage content for business growth
  • Acquire expertise in using Google analytics and various data analysis software
  • Gain familiarity with online legalities and rights management.
  • Become an expert in designing and implementing online marketing campaigns

Career Options

  • Digital Marketing Specialist
  • Social Media Strategist/Manager
  • E-Commerce Manager
  • Digital Marketing Director

Accreditation

Geneva Business School has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE), the Association of Accredited Schools of Business International (AASBI) and EDUQUA. Geneva Business School has also strong ties with partner universities, enabling exchange programs

Programme Structure

Beyond the main Business modules offered within each major, students also take specialisation courses, such as:

  • Strategic Digital Marketing Simulation
  • Digital Economy Overview
  • Inbound and Outbound Marketing
  • Connected Commerce
  • Data-driven Diqital

Key information

Duration

  • Full-time
    • 18 months

Start dates & application deadlines

Credits

90 ECTS

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • Bachelor’s degree or equivalent, preferably in a related field
  • IELTS 6.5 / TOEFL 74 / DET 105-110 / TOEIC 730 (official English exam results) or proof of studying previously in an English-speaking environment for a minimum of 3 years
  • Applicants may submit the Duolingo English Test (DET), which combines an English proficiency test with a brief video interview. 
  • A scanned copy of all required academic diplomas, transcripts, and academic certificates
  • A 500-word written response to a business case study
  • An interview with a representative from the academic team on their chosen campus. The candidate’s response to the case study will be discussed in the interview.
  • Photocopy of valid passport / national ID 
  • Resume/CV 
  • 1 reference letter from a former academic institution

Tuition Fee

To alway see correct tuition fees
  • International

    18696 EUR/year
    Tuition Fee
    Based on the tuition of 9348 EUR per semester during 18 months.
  • EU/EEA

    18696 EUR/year
    Tuition Fee
    Based on the tuition of 9348 EUR per semester during 18 months.
  • CHF 10,250 / semester

Living costs for Genève

1925 - 2850 CHF /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 6 months

Check the official programme website for potential updates.

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International Management with specialisation in Digital Marketing
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