18 months
31311 AUD/year
Tuition fee
Apply date
Start date


Study the Strategic Communication program at the University of Tasmania to give you the knowledge and skills required to become an independent and entrepreneurial communicator.

Visit the official programme website for more information


The new Strategic Communication program at the University of Tasmania has been developed to meet the complexity and dynamism of an ever increasingly digital and global communication environment. Jobs requiring communication skills are growing fast with employers demanding advanced analytical skills and professional-level communications expertise.

In response, our degrees offer a unique pathway for students coming from undergraduate study or professional roles in the sciences, arts or business to tailor their education.

Designed for those wanting to promote and implement change across a range of social, environment, political and business settings, these courses will help you to develop advanced analytical skills and professional-level communications expertise to applied ‘real-world’ situations.

Take advantage of the Media School’s strong reputation in Media research and unparallel access to industry partners across Tasmania through a choice of three targeted specialisations: Science Communication, Public Relations or Arts and Cultural Events.

Be taught by leading researchers and lecturers, who possess a broad range of industry experience in a state-of-the-art contemporary Media School supported by equipment and technical know-how.

Learning Outcomes

  • Critically analyse media texts, practice, industries and audiences from a theoretical perspective, showing advanced awareness of local, national and international contexts.
  • Communicate effectively and ethically across a variety of media platforms, showing advanced abilities in specific areas of media production and/or the ability to communicate scholarly ideas in a meaningful way.
  • Design and produce media content with initiative and judgement that exemplifies professional standards and responds to a changing and dynamic media environment
  • Evaluate and reflect critically on one’s professional and research development
  • Plan and conduct independent scholarship and advanced critical reflection in a scholarly research project and/or media practice

Programme Structure

Courses include:

  • Researching Media and Communication
  • Understanding the Cultural and Creative Industries
  • Communication for Change
  • Media Relations 
  • Consumer Decision-Making
  • Sales Management and Personal Selling

Key information


  • Full-time
    • 18 months
  • Part-time
    • 60 months

Start dates & application deadlines

More details

It is recommended that students living overseas should apply at least 3 months prior to semester start date and on-shore students apply no less than one month prior to semester start date.


150 alternative credits


On Campus, Online

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

CRICOS Code: 107105B

A Bachelor’s degree with a credit average and a major or equivalent in journalism, media studies or communications or relevant disciplines as determined by the College, such as a Bachelor of Science or Marketing, or:

  • completion of the Graduate Certificate or Graduate Diploma in Strategic Communication, or;
  • work experience of at least three years in journalism, public relations, or event management, and related professions, including science communication or marketing.

Candidates for the Masters of Strategic Communication may be eligible for a reduction in the volume of learning of up to 50 credit points of Elective units if entering the course with the following background;

  • an Honours degree at Level 8 or higher in the Australian Qualifications Framework in journalism, media studies or communication;
  • professional experience in a relevant field equivalent to level 8 of the Australian Qualifications Framework.

Tuition Fee

To alway see correct tuition fees
  • International

    31311 AUD/year
    Tuition Fee
    Based on the tuition of 46967 AUD for the full programme during 18 months.

Domestic students enrolled in a full fee paying place are charged the Student Services and Amenities Fee and is incorporated in the fees you pay for each unit you enrol in.

Living costs for Hobart

1204 - 2001 AUD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Strategic Communication
University of Tasmania


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