Strategic Communication

University of Liverpool

M.Sc. On Campus
12 months
21500 GBP/year
14350 GBP/year
Tuition fee
Apply date
Start date


The Strategic Communication programme offered at the University of Liverpool offers a cross-disciplinary education to current or aspiring communication leaders who wish to learn how to design, plan and implement effective and sound communication strategies that fulfil an organisation's mission, vision and long-term objectives.


Through a combination of research-driven knowledge, critical skills, and professional insights, the Strategic Communication programme offered at the University of Liverpool prepares students for a career in business, public and third-sector institutions or in communication consultancy.

Business firms, public institutions and non-profit organisations operate today in an increasingly complex environment marked by hyper-digitalisation, media fragmentation, ambiguous market and political conditions at global levels, and growing public scepticism. In such context, there is growing market demand for communication experts who can help organisations to (re)build trust, enhance reputation and, more in general, realise their strategic goals.

Career Destinations

The programme prepares students for a career in business firms, public institutions and NGOs institutions, all sectors where there is growing market demand for communication experts or consultants.

Upon completion of the MSc Strategic Communication programme, you will be in an extremely competitive position to seek employment in all these sectors, both in the UK and abroad.

Professional areas include but are not limited to public relations, investor relations, public affairs, media relations, social media, internal communication, communication consultancy and financial PR, events management and promotions.

Programme Structure

Courses included:

  • Fundamentals of Strategic Communication 
  • Digital and Social Media Communication
  • Argumentation and Influencing Strategies 
  • Branding Strategy and Communication 
  • Strategic Communication in Practice: Professional Perspectives
  • Research Methods for Strategic Communication 
  • Final Project (Summer)

Key information


  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines




120 alternative credits

180 with a dissertation


On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Upper Second Class

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).

Other requirements

General requirements

  • You will normally need to have the equivalent of a UK honours degree, at 2.1 level or better in a Communication related discipline such as Media Communication, Corporate Communication, Political Communication, Communications Science, Management, Marketing, Business, English Language, Public Relations, Media Relations, Applied Linguistics, Journalism or in an economics related discipline.
  • We also welcome applications from graduates who hold a role or have work experience that is relevant to the programme content.
  • Alternative qualifications and all non-UK qualifications (which are considered equivalent to a UK honours degree) would be subject to approval by the Programme Director.

Tuition Fee

  • International

    21500 GBP/year
    Tuition Fee
    Based on the original amount of 21500 GBP per year and a duration of 12 months.
  • EU/EEA

    14350 GBP/year
    Tuition Fee
    Based on the original amount of 14350 GBP per year and a duration of 12 months.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Due for update

Updated over a year ago

Check the official programme website for potential updates.

Strategic Communication
University of Liverpool