Strategic Marketing and Practice, M.Sc. | University College Cork | Cork, Ireland
Studyportals
M.Sc. On Campus

Strategic Marketing and Practice

12 months
Duration
18900 EUR/year
10630 EUR/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The MSc in Strategic Marketing and Practice at University College Cork will give you the specialised skills and knowledge to become a successful marketing leader. 

Overview

The one-year progressive programme will build on the knowledge and skills acquired at an undergraduate level enhancing employability through developing your ability to contribute to real needs of the business community.  

Learning outcomes

The Strategic Marketing and Practice programme at University College Cork will provide crucial practical experience through undertaking an applied research and consultancy project in collaboration with an industry partner to develop strategic marketing instincts and creative abilities, enhancing your professional expertise and personal development. 

You will develop leading edge skills sought in the workplace including, for example, the development of customer insights, active problem solving, and the application of digital marketing. The blended nature of the programme will turn Marketing Graduates into Marketing Practitioners with an array of learning methods including live and negotiated firm based projects, specialised workshops, marketing strategy simulation, and industry based marketing practice.

Programme Structure

Courses included:

  • Business Case for Analytics
  • Business Strategy Simulation
  • Business-to-Business Relationship Marketing Practice
  • Service Design
  • Ethics and Sustainability 

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Credits

90 alternative credits

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • Candidates must normally hold at least a Second Class Honours Grade 1 or equivalent in an honours primary degree (NFQ, Level 8) in a relevant subject (e.g. business, management or marketing). 
  • In exceptional circumstances consideration may be given to applicants who do not meet the above criteria but who have three years relevant professional experience, subject to approval by the School of Business.  
  • As places are limited, all eligible candidates are not guaranteed a place on the programme. Participants will be selected on the basis of the information supplied in their application.

Tuition Fee

To alway see correct tuition fees
  • International

    18900 EUR/year
    Tuition Fee
    Based on the tuition of 18900 EUR per year during 12 months.
  • EU/EEA

    10630 EUR/year
    Tuition Fee
    Based on the tuition of 10630 EUR per year during 12 months.

Living costs for Cork

860 - 1400 EUR /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Strategic Marketing and Practice
-
University College Cork
Strategic Marketing and Practice
-
University College Cork

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