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Overview
The second part in Münster is founded on two pillars: value-based marketing and finance. You learn how to design marketing programmes that create value for both customers and the firm and how to measure the financial implications of marketing strategies.
For all students in this Marketing and Finance programme at University of Groningen, a Master's thesis (20 ECTS) is written in Groningen and a research paper (10 ECTS) is written in Münster.
You will receive two degrees: an MSc in Marketing with Marketing Analytics and Data Science (MADS) and an MSc in Strategic Marketing Management.
Job prospects
- Because all our programmes are EQUIS and AACSB accredited, a standard which only one percent of universities achieve worldwide, your degree will be highly valued on the labour market.
Accreditation
EQUIS and AACSB accredited
Programme Structure
Courses include:
- Consumer Psychology
- Customer Models
- Data Science and Marketing Analysis
- Digital Marketing Intelligence
- Electives for FEB students
- Marketing Research Methods
- Market Models
Key information
Duration
- Full-time
- 24 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
English
IELTS 6.5
TOEFL® IBT 90
Credits
120 ECTS
Delivered
On Campus
Disciplines
Finance Marketing View 71 other Masters in Finance in NetherlandsAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 6.5
TOEFL® IBT 90
Other requirements
General requirements
- A GMAT/GRE test is required from all candidates who obtained their bachelor's degree from a university in a non-EU/EEA country.
- Both GMAT and GRE are now being offered by mba.com and ETS as an online option to take from home worldwide.
- A certified grade list(s) is considered in the evaluation.
- To be eligible for admission to this double degree programme, you can not apply for this programme as such, but you first need to follow the MSc Marketing Marketing Analytics and Data Science (MADS).
Tuition Fee
To alway see correct tuition fees
-
International
15900 EUR/yearTuition FeeBased on the tuition of 15900 EUR per year during 24 months. -
EU/EEA
2168 EUR/yearTuition FeeBased on the tuition of 2168 EUR per year during 24 months.
Living costs for Groningen
750 - 1000 EUR /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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