Overview
A comprehensive programme that covers all the disciplines of digital business so that students become leaders who drive the digital transformation of organisations, successfully lead teams and digital projects of various kinds, and can manage from start to finish intrapreneurship initiatives in companies or digital entrepreneurship on a personal level. The master's programme in digital business provides a holistic and complete vision of the digital business phenomenon in its embryonic or mature stages.
Programme Structure
SIGNATURAS DE MANAGEMENT
- Innovación en un mundo de discrupción
- Pensamiento crítico en la toma de decisiones
- Liderazgo consciente
- Comunicación persuasiva
- La empresa como ciudadano global y ético
- Estrategia empresarial en entornos globales
Asignaturas de categoría
- Project management
- Finanzas para la dirección: creación de valor para stakeholders
- Cultura y modelos organizativos
- Metamorfosis digital: estrategia
Asignaturas específicas de tu titulación
- Disrupción desde la tecnología: alternativas, impacto e implicaciones
- Gestión avanzada de clientes
- Digitalización del marketing
- La función comercial hacia un mundo omnicanal
- La entrega de valor online/offline (operaciones digitales)
- Emprendimiento - ciclo de vida de start up
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
Language
Delivered
- Fully structured
- Regular mandatory meetings
- Proactive tutoring and support
- Online group works/assignments
Disciplines
Business Administration Business Intelligence & Analytics Digital Marketing View 98 other Masters in Business Administration in SpainAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Tuition Fee
-
International
19800 EUR/yearTuition FeeBased on the tuition of 19800 EUR for the full programme during 12 months. -
National
19800 EUR/yearTuition FeeBased on the tuition of 19800 EUR for the full programme during 12 months.
Living costs for Madrid
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.