Studyportals

International Marketing

University of Birmingham

M.Sc.
12 months
Duration
22500 GBP/year
11970 GBP/year
Unknown
Tuition fee
Passed
Unknown
Apply date
Unknown
Start date

About

The International Marketing programme from the University of Birmingham is open to graduates from all disciplines who are interested in a career in the lively world of international marketing. 

Overview

Different countries and cultures bring their own set of challenges in terms of marketing. So introducing a product or service needs sensitivity, understanding and respect. You will explore all the up-to-date thinking, theories, principles and practice of the discipline. 

The International Marketing programme from the University of Birmingham is a conversion programme for applicants without previous knowledge or experience in marketing, but who wish to particularly explore the theory, principles and practice of marketing in the context of a global market environment and the challenges of marketing across countries and cultures.

Careers

Recent graduates from our two conversion programmes (MSc Marketing and MSc International Marketing) have gone on to work in a wide range of careers in companies such as Microsoft, Ogilvy & Mather, American Express, Accenture, Whitbread, Beiersdorf, DaimlerChrysler, AstraZeneca, Tesco, AC Nielsen, Mazda Motors, Leo Burnett, Nissan, both in the UK and in their home country for returning international students.

Programme Structure

Courses include:

  • Contemporary Issues in International Marketing
  • Cross-Cultural Communication
  • International Marketing Strategy
  • Marketing Management
  • Marketing Research
  • Research Dissertation
  • The International Marketing Context

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Language

English

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Upper Second Class

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
95
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7

Other requirements

General requirements

  • A good Honours degree (2:1 or higher) or postgraduate diploma from a UK university or equivalent
  • The programme accepts a range of qualifications from different countries

Tuition Fee

  • International

    22500 GBP/year
    Tuition Fee
    Based on the original amount of 22500 GBP per year and a duration of 12 months.
  • EU/EEA

    11970 GBP/year
    Tuition Fee
    Based on the original amount of 11970 GBP per year and a duration of 12 months.

Funding

  • International students can often gain funding through overseas research scholarships, Commonwealth scholarships or their home government
  • If you're an English-resident, or EU student, you may be eligible for a loan to study a taught or research Masters in any subject. The government-backed student loan will provide up to £10,280

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last year

Check the official programme website for potential updates.

Our partners

International Marketing
-
University of Birmingham

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