Studyportals
Master Online

Innovation and Tourism Marketing - Online

UCAM - Catholic University of Murcia

12 months
Duration
4000 EUR/year
4000 EUR/year
Unknown
Tuition fee
Unknown
Unknown
Apply date
Unknown
Start date

About

The Innovation and Tourism Marketing - Online offered by UCAM - Catholic University of Murcia, an Affiliated Member of the World Tourism Organization (UNWTO), is an essential step in the honing of professional skills and a giant leap in the modernization of tourism management, thereby improving the competitiveness of tourism companies and popular tourist destinations.

Overview

The Innovation and Tourism Marketing - Online from UCAM - Catholic University of Murcia is intended for people that are passionate about the culture of innovation, technology, and marketing applied in tourism organizations.

Students entering this program must be a graduate of a tourism related study or have a degree at the university level in a different academic field. This program is appropriate for students who want to acquire or expand their knowledge with regards to the setup and operations management aimed at innovation and marketing processes in the tourism sector.

Career Opportunities

The theoretical knowledge and the practical training at the Master’s Degree in Innovation and Tourism Management enable students to access to labour market, both in private and public sector.

Our postgraduates meet the demands of a wide range of professional profiles. The knowledge and skills trained at the Master allow students to occupy leading positions in tourism companies and/or public institutions, as well as to draw up their own business plan as entrepreneurs.

Internship is optional, as our students may search their internships -in the country of their choice- with the assistance of the Master’s Coordinator. We always aim students to apply for an internship in recognized national or international businesses where there might be opportunities for future employment. 

At the end of the programme, graduates are qualified to become:

  • Tourism project or product developer.
  • Director of Marketing.
  • Digital Marketing Manager.
  • Online Communication Manager.
  • E-commerce Manager.
  • Social Media Manager.
  • Community Manager.
  • Web Project Manager.

Programme Structure

Courses include:

  • Innovation a reality in the tourism sector
  • The new global tourism environment
  • Innovation applied to Tourism Business Models
  • Innovation and Creativity applied to the Generation of Value
  • Innovation applied to Tourism Processes
  • Innovation applied to the Management of Tourism Businesses

Key information

Duration

  • Part-time
    • 12 months

Start dates & application deadlines

Language

English

Credits

60 ECTS

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • Scanned biopage of your valid passport.
  • Bachelor’s academic transcript and degree certificate
  • Language proficiency certificate from this list. Any other English certificate will be evaluated individually. For students who completed the bachelor degree from US, UK or any English-speaking countries, language proficiency certificate is not required. For any other countries, UCAM also accepts letter from the university certifying that the medium/language of instruction is English.
  • Statement of Purpose/Motivational Letter
  • Curriculum Vitae

Tuition Fee

To alway see correct tuition fees
  • International

    4000 EUR/year
    Tuition Fee
    Based on the tuition of 4000 EUR for the full programme during 12 months.
  • EU/EEA

    4000 EUR/year
    Tuition Fee
    Based on the tuition of 4000 EUR for the full programme during 12 months.
  • 66.67€/ECTS

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Innovation and Tourism Marketing - Online
-
UCAM - Catholic University of Murcia

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